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20 Snapchat Demographics That Matter to Marketers in 2022

Hootsuite

Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. So if your brand targets Gen Z audiences, Snapchat should definitely be on your radar. 54% of Gen Z snappers use the app weekly. Source: Digital 2022.

Gen Z 106
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Why we care about mobile marketing: A guide for marketers

Martech

Understanding the basics is critical to the successful planning and execution of a mobile marketing campaign. Beacons are physical gadgets tucked in unobtrusive places (e.g, But for mobile marketing to be effective, it needs to be strategic. This space is changing constantly.

Transform 124
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15 government communications leaders getting crisis response right during COVID-19

Sprout Social

I think it is REALLY important to have a severe weather evac plan in place like we would for special events that have tents/stages. On top of leadership development and succession planning, he’s passionate about connecting government and communities. She also asks questions that show she’s thinking ahead. EMGTwitter.