Hubspot Marketing

NOVEMBER 26, 2024

I’m not sure which social platform is winning the algorithmic gymnastics competition this year. Either way, it seems like all of our favorite channels are actively competing for gold, which presents quite the range of social media marketing challenges for us. Top 6 Social Media Marketing Challenges in 2024 1.

Social Media Marketing 106

Social Media Marketing Gen Z Marketing Marketers 106

Hubspot Marketing

DECEMBER 11, 2019

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

Gen Z 145

Gen Z Millennials Finance Education 145

Neil Patel

MARCH 22, 2021

What’s more, it’s challenging to generate income from a platform with over 25 million brand accounts to compete with. By making social media marketing more personal again, which is where Instagram’s “Live Room” feature comes in. Instagram Live Rooms bring a fun new dimension to product marketing. Conclusion.

Gen Z 133

Gen Z Branding User-Generated Social Media Marketing 133

Hubspot Marketing

MARCH 8, 2021

From there, they can tap the bag icon in the corner and purchase these products directly from the Instagram app. Takeaways for Marketers. If you already have a Facebook Shop and want to expand your social media ecommerce strategy to Instagram, it's also scalable and easy. Takeaways for Marketers.

Gen Z 145

Gen Z eCommerce Shoppers Millennials 145

Hubspot Marketing

NOVEMBER 5, 2019

With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy. By now, you might be on all the major social media platforms. Facebook has a whopping 1.59

Shoppers 144

Shoppers Product Gen Z Promotion 144

Hubspot Marketing

APRIL 4, 2024

80% of social media marketers say that customers now prefer to buy in-app. Instagram is saturated with millennials and Gen X, who have more disposable income than Gen Z. You can set up an Instagram Shop for users to browse and buy without going to your website.

Influencer Marketing 131

Influencer Marketing Branding Gen Z Marketing 131

Welcome Software

MAY 3, 2022

Email marketing: As one of the most enduring digital marketing channels, email marketing offers unique advantages in reaching out directly to a subscriber's inbox. Influencer collaborations: Brands targeting younger audiences, especially Gen Z, might opt for influencer collaborations on platforms like TikTok or Instagram.

Key Performance Indicator 40

Key Performance Indicator Gen Z Marketing Marketers 40