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20 Technical Skills Every Marketer Needs

Hubspot Marketing

Social media marketing. To understand which skills are most important for the future, LinkedIn performed a study to find the most in-demand skills —several of which apply to marketers. Digital media testing. Identifying key performance indicators. Content management systems (CMS).

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Marketing 101: The Ultimate Guide for Beginners

Hubspot Marketing

Social media marketing These days, consumers expect brands to have an online presence — so if you haven't already, sign up for a business profile on a few social media sites. Monitor the right KPIs Establish a system for tracking and analyzing the results of your marketing efforts.

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