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Global social media marketing: 8 strategies for selling worldwide

Sprout Social

Some common social media goals include: Increasing brand awareness Generating more sales or leads Boosting your community engagement or PR Growing your audience through increasing follower counts Building traffic to your website If you’re already engaged on social media, conduct a global social audit.

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Thursday Guest Stars :: Small Business Marketing Blog from Duct.

Duct Tape Marketing

His popular blog and audio podcast, “ Jaffe Juice ”, provides daily and weekly commentary respectively on all things new marketing. David Meerman Scott David is the author of 7 books, Real-Time Marketing & PR , is his newest addition to the collection. He also teaches global marketing at Georgetown University.

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Why public relations is thriving in today’s global marketing mix

Martech

With digital marketing and social media taking center stage, it’s easy to assume traditional public relations (PR) is outdated. However, PR is thriving in today’s marketing landscape. Around the world, PR remains invaluable for shaping perceptions, building credibility and connecting brands with their audiences.