Global Marketing New Technology Product 
Rock Content
MARCH 15, 2023
However, when we are talking about global marketing, it can get even more difficult. Rock Content joined forces with Hubspot and Lokalise and launched the 2023 Global Marketing Playbook , a full guide to help professionals and companies create strategies to go global. Will they support your global strategy?
Marketing Insider Group
AUGUST 24, 2015
They’ve ignored existing business models in their marketplace, opting to build a new way of working instead. For these companies… their products are not what you think they are : Uber, the world’s largest taxi company, owns no vehicles. Bottom line: your product is not the thing you sell. Let’s take a look at an example.
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Martech
SEPTEMBER 28, 2023
Before we dive into the roundup, here’s a quick look at some recent research on marketers’ use of AI: More than half (51.3%) of global marketing leaders say cost is a significant barrier when adopting AI, according to a new study by Algomarketing, a workforce solutions and marketing operations consultancy.
Adobe Experience Cloud Blog
APRIL 25, 2018
What does it take to be a fearless marketer? The Marketing Nation is filled with marketers who are boldly pushing the envelope with new technologies and innovative, creative ways to engage their customers. Director, Product Marketing, GridGain. Dayna Wellman, Marketing Operations Consultant, Etumos.
Adobe Experience Cloud Blog
MAY 23, 2013
If you have never had these things happen you are lucky and have been blessed by the Marketing Gods of Budgets and All Things Numbers and do not have to read further. As marketers, we are rapidly evolving and taking advantage of new technology and ideas for social media, analytics, and email.
Customers.ai
NOVEMBER 7, 2023
Privacy is a top concern for companies like Apple and Google and we know they will continue to make changes that make the life of marketers and advertisers much harder. We also know marketers are great at adapting. We can then ensure that individual is put into a retargeting campaign and served ads for the product he abandoned.
Pam Didner
JUNE 20, 2022
Without it, an enterprise marketing department can get hung up by legal approvals and other red tapes that can’t be circumvented or expedited.” ” In other words, it makes life much easier, especially when you’re looking to scale products and services. Technology and tool ramping schedule. Product roadmap.
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