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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(VB Insight, APSIS) 58% of best-in-class marketing automation users say the most useful metrics for measuring performance are Conversion Rate and Revenue Generated. Ascend2) 63% of companies using marketing automation outsource all or part of it. Polaris) Hubspot leads the marketing automation software market with a 37.5%

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Why we care about loyalty marketing

Martech

As a marketer, one of your primary goals is to not only attract new customers but retain the ones you already have and entice them to buy from your business again and again. Offering a competitively priced product that customers want to purchase is a huge piece of the puzzle. But how do you convince those customers to stay with you?

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Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

54% of online shoppers in the UK have become more price-sensitive towards fashion purchases since the start of the pandemic. As a result, fifty-four percent of UK-based online shoppers have become more price-sensitive towards fashion purchases since the start of the pandemic, new data from antuit.ai

Fashion 52
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Three online marketing trends to check out in 2022

Welcome Software

While there is a price for promoting your post on social media, you can leverage hashtags to reach your target audience. Using focus keywords in a blog is also a simple and cost-free way to market your business. Web marketing is quick and efficient for building your brand. Customers appreciate personalized experiences.

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Understanding the power of generative AI for customer experience building

Use Insider

By inputting parameters and objectives, AI can propose innovative concepts and strategies that marketers may not have considered that will resonate with their target audience. It can assist with language translation and localization: For marketers operating in global markets, generative AI can assist in language translation and localization.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

The study, which surveyed 1,001 Irish consumers in November 2021, found that the average annual spend by Irish shoppers on websites within the Republic of Ireland rose from 357€ in 2020 to 503€ in 2021, an increase of 41%. The UK also experienced a higher-than-average conversion rate against the global 2.4%

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Overall, agencies have said that working hours have been less respected as a result, with many clients asking for last-minute changes due to the uncertain nature of the global market. ” Marketing budgets now equate to just 6.4% UK ad market expected to be the second highest for growth in 2021. of revenue.