Adobe Experience Cloud Blog
APRIL 25, 2018
We have received hundreds of nominations so far and are excited to announce the first 25 members of the Fearless 50 , to be honored at next week’s Marketing Nation Summit in San Francisco: Alisa Baum, Sr. Director, Product Marketing, GridGain. Andy Caron, Director of Inbound Marketing and Automation, Telnyx.
Hubspot Marketing
MAY 14, 2019
Field marketing is creating sales enablement content like case studies, product overviews, competitor comparisons, and more to help sales close their prospects into customers during the last stage of the buyer’s journey. Global Marketing. Global marketing is focusing on the needs of potential buyers in other countries.
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Duct Tape Marketing
JULY 20, 2022
In this episode of the Duct Tape Marketing Podcast , I interview Mark Kilens. He oversees Airmeet’s global marketing team responsible for brand, demand, lifecycle, and product marketing. In this episode of the Duct Tape Marketing Podcast , I interview Mark Kilens.
Martech
JULY 12, 2021
We spoke to Frances Dillard, VP of Brand and Product Marketing at Driscoll’s, about pivoting a fresh produce offering. “Driscoll’s has been around for 100 years, we’re family-owned, a private company,” said Frances Dillard, VP of brand and product marketing, herself a ten year Driscoll’s veteran.
Martech
OCTOBER 13, 2023
“Digital out-of-home is growing successfully,” said Barry Frey, President and CEO of DOOH industry organization DPAA Global, at this week’s DPAA Summit in New York. The $13 billion global market represents 37% of all out-of-home. Kira Rich, Google AR/XR product marketing, talks AR at the DPAA Summit.
Content Marketing Institute
AUGUST 17, 2018
If not, you’ve got a good idea of the messaging challenges the global marketing team at Xerox faced. They needed a way to open people’s minds to think of the MFP as a workplace assistant, supporting productive, cost-effective, and streamlined business. They created The Future of Work Global Tour as the platform to achieve this.
Pam Didner
JULY 2, 2019
The original plan was that Jeff would take Harriet under his wing and train her, teaching her the ins and outs of marketing, especially product marketing. Since Tom has no sales and marketing experience, he relies on Harriet to help him understand the product marketing landscape which Harriet is ramping up herself.
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