Global Marketing and Succession Management

How Content Gap Analysis Bolsters Your Marketing Strategy

Hubspot Marketing

DECEMBER 18, 2024

Here is an interesting take that Jocelyn Chan , the global marketing communications manager at TrusTrace , shared in the Contentoo-HubSpot study. She said: "I think repurposing and repackaging content is the best way to scale out your content marketing efforts. Focus on search intent over keyword volume.

Marketing Strategy

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Executive Insights: A Marketing Transformation Conversation with CMO Advisor Kathleen Schaub

Marketing Insider Group

JULY 13, 2020

Fred Isbell, Research Director Dresner Advisory Services, High technology Veteran and former Senior Director SAP Global Marketing. I have had the pleasure to work with an amazing array of people over my nearly 30+ year marketing career. In a decade, traditional sales, marketing, and customer support will all look much different.

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Marketing Pro Pulse

How Content Gap Analysis Bolsters Your Marketing Strategy

Executive Insights: A Marketing Transformation Conversation with CMO Advisor Kathleen Schaub

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