Rock Content

MARCH 21, 2023

We’ve been studying Google in many different ways, and today in this post we can share with you three tips about how to perform well on Google in different countries while speaking the market’s language. These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise.

Global Marketing 97

Global Marketing Marketing Strategy SEO User-Generated 97

Hubspot Marketing

APRIL 23, 2025

Word-of-mouth: The strongest marketing tool people recommending your brand to friends, family, business partners, teammates, etc. UGC: Customer reviews, unboxing videos, testimonials, and any content created by real users. Source In fact, Duolingos TikTok has become a masterclass in viral content, consistently generating earned media.

PR 98

PR User-Generated Transform Thought Leadership 98

Hubspot Marketing

DECEMBER 18, 2024

Source During my conversation with Peter O'Callaghan , the head of marketing at ScrapingBee , he shared a similar thought: Most brands ignore user-generated content platforms such as Reddit or niche forums, but these are goldmines for identifying overlooked pain points.

Marketing Strategy 103

Marketing Strategy Thought Leadership Marketers Marketing 103

Sprout Social

MARCH 26, 2025

. <p class=”tc”><a class=”button” href=”[link] target=”_blank” rel=”noopener noreferrer”>Start a free Sprout Social trial</a></p> Disclaimer Data from Sprout Social includes users from various plan types and industries within the UK. Tuesday : 48 p.m.

Entertainment 96

Entertainment Gen Z Millennials User-Generated 96

Martech

FEBRUARY 12, 2025

This approach demonstrates how companies can signal commitment to a seamless user experience and high-quality care. It’s about building systems that naturally generate trust. It also connects patients with licensed practitioners who offer innovative therapies not always covered by other providers.

PR 79

PR Health Price Food 79

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Buzz Marketing. Campus Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Martech

APRIL 20, 2023

However, we’d be remiss if we didn’t tell you about Google’s plans to use AI for generating unique ads using materials provided by human marketers. Proxima has added AI to its proprietary database of 55 million B2C shoppers to generate audiences for prospecting on Meta, Google and TikTok. Get MarTech! In your inbox.

Product 118

Product Shoppers B2C User-Generated 118

Lynton Web

AUGUST 29, 2024

Global content editor for multi-language variations : A centralized tool for managing content that appears across multiple pages or posts in various languages, streamlining your localization efforts. Offering core content in your visitors' native languages can significantly enhance engagement, improve user experience, and drive conversions.

User-Generated 52

User-Generated Communications Management Global Marketing 52

Neil Patel

JUNE 10, 2021

Luckily, there are many online privacy policy generators you can use to help keep your site compliant. In this post, we’ll show you how to find, use, and implement your privacy policy with a privacy policy generator. It should also include contact information in case your users need more information. What Is a Privacy Policy?

Law 131

Law User-Generated Analytics Health 131

Adobe Experience Cloud Blog

JANUARY 22, 2020

The overall way that people want to consume content has changed significantly,” says Jeff Wedren , associate vice president of global marketing at PowerObjects. Video works great for social media and other lead generation channels, but it may not be the best mode for in-depth, technical content pieces for the end of your sales funnel.

Thought Leadership 161

Thought Leadership Energy Education Global Marketing 161

Martech

OCTOBER 18, 2022

Adidas VP global marketing Erika Wykes-Sneyd at the DPAA Global Summit in New York. Leading the effort is Erika Wykes-Sneyd, who spoke about the brand’s journey at the recent DPAA Global Summit. Adidas dropped an NFT allowing the users who purchased it to be part of a special club of like-minded Adidas fans.

User-Generated 142

User-Generated Global Marketing Branding Marketing Strategy 142

Adobe Experience Cloud Blog

NOVEMBER 17, 2016

Perhaps more importantly, as the industry matures, leading-edge marketing automation practitioners now have many years, or even a full decade, of experience under their belt. The insights from these power users can help any marketing automation user, beginner or novice, see rapid returns on their efforts.

CRM 134

CRM Thought Leadership Marketing Automation Platform User-Generated 134

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Your content will define the community and the users that you invite into that community. I think it’s equally good for nurturing as it is for lead generation.

Real Estate 133

Real Estate User-Generated SEO Global Marketing 133

Martech

MARCH 8, 2023

Today, HubSpot introduced a new generative AI tool, ChatSpot. The ChatSpot app aims at providing an easier way for users to work within HubSpot’s CRM using general language prompts. With a single click, the user can copy these messages into a clipboard to use in their preferred channel. Reporting with ChatGPT data sets.

CRM 96

CRM User-Generated Global Marketing Marketers 96

Lusha

NOVEMBER 11, 2024

Could you speed up your lead generation and connect with decision-makers who actually want your product or service? That’s what online lead-generation platforms offer. Understanding B2B Lead Generation What is B2B Lead Generation? B2B lead generation is essential for sales and marketing in any B2B company.

CRM 52

CRM Price User-Generated Management 52

Adobe Experience Cloud Blog

JANUARY 2, 2014

In fact, football teams are a lot like marketing automation teams – you need talented players, of course, but you also need dedicated roles, internal coordination, and sound strategy. Cloning programs and templates allow small teams to accomplish marketing automation on par with much larger companies. 1 full-time employee).

CRM 134

CRM Thought Leadership Inbound Marketing User-Generated 134

Martech

MAY 31, 2024

If his prediction holds true, are marketing agencies headed for an extinction event in which some survive but many are wiped out, like the dinosaurs at the end of the Cretaceous period? Agencies will suffer if clients learn to use AI to generate all or most of their own content. Clients pay for business outcomes.

Transform 131

Transform Thought Leadership User-Generated SEO 131

Lynton Web

AUGUST 29, 2024

Global content editor for multi-language variations : A centralized tool for managing content that appears across multiple pages or posts in various languages, streamlining your localization efforts. Offering core content in your visitors' native languages can significantly enhance engagement, improve user experience, and drive conversions.

User-Generated 52

User-Generated Communications Management Global Marketing 52

Hootsuite

APRIL 29, 2021

Apart from YouTube, no other social network has been able to rival Line’s hold on the Japanese market. Line started as a mobile messaging app, but has since evolved into a “super app” of sorts, with a mission to become the “ life infrastructure ” for its users. engineers to make the entity more competitive in the global market.

Branding 138

Branding User-Generated Promotion Food 138

Hubspot Marketing

JUNE 13, 2023

You've heard this a million times by now: artificial intelligence is changing the marketing world and how brands advertise to consumers — and the trend isn't stopping anytime soon. In fact, the global market revenue of AI in marketing will likely grow from $27.4 billion in 2023 to $107.4 billion in 2028.

Advertisers 130

Advertisers Advertising Food User-Generated 130

Rock Content

MARCH 28, 2023

These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise. Tesla Tesla’s global branding strategy is centered around building a brand rather than selling individual products. So get your notepad open and hop in with me! You can download the full ebook here !

Branding 97

Branding Global Marketing Fashion Whitepaper 97

Martech

JUNE 5, 2023

Global marketing and communications company Publicis Groupe announced it will join the Coalition for Content Provenance and Authenticity (C2PA), an initiative aimed at providing a framework for authenticating human-produced content. These assets maintain a provenance attached to them to which future users can refer. Why we care.

User-Generated 102

User-Generated Global Marketing Communications Product 102

Adobe Experience Cloud Blog

JANUARY 2, 2014

In fact, football teams are a lot like marketing automation teams – you need talented players, of course, but you also need dedicated roles, internal coordination, and sound strategy. Cloning programs and templates allows small teams to accomplish marketing automation on par with much larger companies.

CRM 119

CRM Thought Leadership Inbound Marketing User-Generated 119

Adobe Experience Cloud Blog

MARCH 13, 2019

As such, the International Data Corporation, a global market intelligence firm, predicts that businesses and consumers will be generating 163 zettabytes of data per year by 2025. For some marketers, this future can’t get here fast enough.

Thought Leadership 134

Thought Leadership CMO Advertising Advertisers 134

Hubspot Marketing

JUNE 3, 2024

AI can analyze trends and suggest engaging content ideas which is the top reason why many marketers use AI, according to our study. Image Source It can also automate repetitive tasks such as generating SEO descriptions and social media posts. Otherwise, the content might sound off, and readers will notice it's AI-generated.

User-Generated 131

User-Generated Customer Journey SEO Marketers 131

Adobe Experience Cloud Blog

JANUARY 23, 2020

Expanding into global markets presents different challenges and approaches that work for one company may not work for another. Considering localization as a key factor for global growth is essential and businesses looking to grow need to dedicate time, energy and capital to truly knowing the areas they are hoping to expand into.

New Markets 152

New Markets Thought Leadership Energy Marketers 152

Hubspot Marketing

DECEMBER 19, 2023

This year, global social media users swelled to a record-breaking 4.9 It’s also an incredibly complex market, with countless platforms, technologies, and companies all doing their best to stay competitive in this rapidly evolving space. Social media is big business. To be sure, social media stocks aren’t without risk.

User-Generated 117

User-Generated Marketers Marketing Social Media Marketing 117

Martech

OCTOBER 13, 2023

“Digital out-of-home is growing successfully,” said Barry Frey, President and CEO of DOOH industry organization DPAA Global, at this week’s DPAA Summit in New York. The $13 billion global market represents 37% of all out-of-home. They have 39 million active users on their MyMcDonald’s Rewards app. AR and out-of-home.

CMO 125

CMO Advertising Advertisers Retail 125

Hubspot Marketing

JUNE 27, 2022

This year, we wanted to learn more about how marketers approach video marketing , including the strategies they leverage, the returns they get, and the amount they invest. We surveyed over 500+ global marketers and here’s what we discovered. Leverage user-generated content. Use free editing software.

Video Marketing 115

Video Marketing Branding User-Generated Marketers 115

Neil Patel

DECEMBER 4, 2020

Pro: Microsites May Help Visitors Focus On Your Marketing Campaigns. Unfortunately, many users may be distracted by the surrounding tabs, links, and product pages. A new user encountering your brand for the first time may unexpectedly reach your microsite. uk or.au) also works if you’re targeting a local market.

SEO 141

SEO User-Generated Promotion Education 141

Martech

APRIL 12, 2024

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). When it comes to generative AI, CDPs are still in the early stages of exploring how it can enhance their offerings. billion in 2023 to $7.91

Customer 118

Customer B2C Transform Retail 118

Neil Patel

DECEMBER 23, 2020

NLP software helps by analyzing social posts, reviews, and user-generated content related to your brand. Automatic: Automatic algorithms rely solely on machine learning techniques to understand user sentiment. Hybrid: These systems combine both of the above approaches, often producing more accurate results.

Digital Marketing 145

Digital Marketing Marketers Marketing User-Generated 145

Marketing Insider Group

FEBRUARY 5, 2024

(Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Martech

OCTOBER 21, 2022

” The report was based on a survey of over 5,000 creators across nine global markets. Adobe’s detailed “ Future of Creativity ” study suggests this challenge is being met in part by a thriving “creator economy.” The headlines. minimum wage.

Global Marketing 98

Global Marketing User-Generated Branding Marketers 98

Neil Patel

SEPTEMBER 8, 2021

Because of this, studies from Google have found B2B buyers are increasingly of that generation. Thankfully, B2B legacy brands can easily reach the Millennial market without completely revamping their sales strategies. All this data can be used to better inform your marketing efforts and improve your customer acquisition process.

Real Estate 136

Real Estate Manufacturing Millennials Shipping 136

Hubspot Marketing

MARCH 19, 2024

When done right, short-form content is quick but concise, enabling fast-paced web users to quickly get most of the information they need. And, if a short-form video doesn't pack all the information a person needs to convert, it usually forces marketers to point out the most important facts that will make viewers eager to learn more.

Thought Leadership 106

Thought Leadership B2C Marketers Marketing 106

Rock Content

NOVEMBER 24, 2020

of internet users spend most of their time on websites written in their own language. It’s not that simple since the pages’ content needs to be customized according to the user’s location and preferences — if you want to achieve more significant results. Understand your global audience.

Marketing Strategy 134

Marketing Strategy Content Marketing Marketers Marketing 134