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22 must-have reports for measuring CRM health

Martech

By setting up a “CRM data health” dashboard with these essential reports, you can easily spot and fix issues in your setup, reducing the risk of a time-intensive cleanup down the road (and plugging the holes of any potential revenue leaks). This helps you manage transitions in contact engagement.

Health 117
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Marketers should make time for time management

Martech

This also applies to marketers and martech managers who are juggling multiple campaigns, tight deadlines and ever-evolving technologies. The toll of overwork Twenty years ago, I was a management consultant working long days with weekly travel. I’d eat whenever and wherever I could, at whatever hour I managed to take a break.

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Community Management Metrics That Actually Help [Expert Interviews]

Hubspot Marketing

They say if you can measure it, you can manage it. If you want to manage a thriving community, you better figure out which community management metrics actually mean something about your work. In any kind of digital management, you’re more likely to run into the problem of too much data rather than not enough.

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How to use project management data to inform your marketing hiring strategy

Martech

It makes sense that you’re already using project management metrics to ensure projects are on track, on time and on budget. However, if you’re using your project management data for only that, you’re probably not getting all the value you can from the metrics you’re capturing. You’ve heard the saying, “What gets measured gets managed.”

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Shining a light on the missing menopause market

SmartBrief - Marketing

Beyond its biological implications, menopause represents a significant opportunity for brands to redefine women’s health and wellness strategies. billion by 2028, driven by increasing awareness of menopause as a critical health phase and the demand for innovative solutions.

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The best gifts for social media managers

Sprout Social

But what about gifts for social media managers? Disclaimer: None of the products mentioned in this article are sponsored, endorsed or contain affiliate links. They are only meant to show product examples of highly requested gift categories. Read how to balance working in social media and maintaining good mental health.

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What is Lifecycle Marketing? A Deep Dive for Marketing Managers

Litmus

Think: case studies, comparison guides, and product demos. Real-life examples and clear explanations of how your product can solve their problems will go a long way. Metrics to watch: Demo requests, trial sign-ups, comparison page views, engagement with product pages. Consideration At this stage, they’re weighing their options.