Health, Market Research and Shopper Market

Retail media networks evolve with new in-store measurement standards and omnichannel strategies

Martech

SEPTEMBER 19, 2024

Customer health data at CVS comes with more regulations than, for instance, purchases at a grocery store, adding further restrictions to data collaborations. I feel like for the most part we’ve really leaned into RMNs as a company,” said Pankita Desai, senior director, shopper marketing for Chobani. “We

Retail

Retail Shopper Market Shoppers Advertising

Generative AI and Customer-Centricity: How Three Companies Use Generative AI to Connect with Their Customers [And How You Can, Too]

Hubspot Marketing

JULY 10, 2023

A Better Approach Here at Glimpse we’re strong believers in the potential of AI to revolutionize sales, marketing, and market research. They’re looking at the relationships between categories, brands, or products and particular audiences. Our AI-enabled dashboard allows them to get ahead of change by tracking trends over time.

Customer

Customer Transform User-Generated Retail

Marketing Pro Pulse

Retail media networks evolve with new in-store measurement standards and omnichannel strategies

Generative AI and Customer-Centricity: How Three Companies Use Generative AI to Connect with Their Customers [And How You Can, Too]

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