Sprout Social

NOVEMBER 26, 2024

Place the disclosure up front , with the endorsement message, where followers will immediately see it. Claims of health benefits or results need to be supported by proof. For Instagram posts, disclosures should be placed near the start of the caption, above the “more” button, so they’re visible without additional clicks.

Gen Z 121

Gen Z Influencer Marketing Health Promotion 121

Martech

DECEMBER 26, 2024

The Department of Health and Human Services (HHS) also released updated guidelines for hospitals and health care providers aligned with Title II. Brand safety tools do more than ever to evaluate and rate content to avoid placing ads in the wrong context. However, entire platforms have become suspect to certain audiences.

Customer 119

Customer Direct Mail Transform Health 119

Martech

DECEMBER 11, 2024

vendor of longevity protocols, helping maintain health throughout the aging process. A big part of its business is supplying vitamins, minerals and health supplements. ” As a vendor of health-related products and services, Healthspan takes responsibility for its own knowledge base. Give us your data and we will train it.

Customer 108

Customer Health Transform Communications 108

Hubspot Marketing

NOVEMBER 20, 2024

I can get ahead of the game, so that when the unexpected strikes, I already have a plan in place to keep things under control. And sure, there’s the legal side — many industries require it — but beyond that, it's about proactively looking out for the health and safety of everyone involved. But compliance is only one side of the coin.

Manufacturing 105

Manufacturing Finance Health New Technology 105

Search Engine Land

AUGUST 28, 2024

Despite Google deciding to roll back on its plans to remove third-party cookies , with privacy regulations still in place, first-party data has become crucial. The new offerings include: Tag Diagnostics : Provides at-a-glance view of account health. Why we care. Driving the news. Alerts users to potential measurement issues.

Health 88

Health Analytics Advertising Advertisers 88

illumin

NOVEMBER 12, 2024

Health Insurance Portability and Accounting Act (HIPAA) : HIPPA is one of the most well-known privacy laws in the US. This law governs the collection and use of personal health information. Colorado Privacy Act In July 2021, Colorado took third place, passing the Colorado Privacy Act.

Law 98

Law Advertising Advertisers Health 98

SmartBrief - Marketing

MARCH 10, 2025

You should also learn about their financial health to help gauge operational stability and sustainability. Its also important to assess compliance with the specific security standards most critical to your organization, such as HIPAA in health care or PCI DSS in financial services. Insist on air-tight security. Ask for other opinions.

Non-Profit 86

Non-Profit Fashion Health Millennials 86

Hubspot Marketing

JULY 19, 2024

I’ve stayed at numerous places where there was nothing to eat on the menu for me (vegan) and staff was not open to making adjustments." "I She told me she was also gluten-free for health reasons. "I wish they realized that larger people want to travel and feel as though our money is as important as straight-sized individuals.

Customer 127

Customer Food Shoppers Retail 127

Martech

FEBRUARY 13, 2025

Marketing Hub users can now use the Lead Scoring tool, while Service Hub users can build health scores in the customer success workspace. What to know Legacy scoring lacked key features like decay, resets, and scalable rules, making it difficult to maintain accurate lead and customer health scores.

CRM 98

CRM Health Transform Management 98

Buffer Marketing

OCTOBER 10, 2024

It’s the place to share your origin story, social proof, mission statement, company values, and a whole lot more. icalm Health What is icalm : icalm Health offers a ready-made drink to customers to silence the stress in their nervous system. Take elements from it that you can incorporate into your own web page!

Non-Profit 119

Non-Profit Health Food Energy 119

Hubspot Marketing

SEPTEMBER 23, 2024

The photos conveyed a sense of nostalgia for the many performances that have taken place at the decades-old opera house. Authenticity Whatever story you‘re trying to tell needs to come from a genuine place. Boud took gorgeous photos of an unusually empty Sydney Opera House , a site most people may never see again.

Food 113

Food Energy Health Place 113

Jeff Bullas

FEBRUARY 19, 2023

Set up your work from home space Working from home can become distracting since it is a place where you relax and sleep. Studies have shown that overworking oneself can result in lower productivity and unpleasant health outcomes. Even when you are working from home, it can be easy to forget to take breaks.

Entertainment 348

Entertainment Communications Health Product 348

Martech

NOVEMBER 26, 2024

If you have pages you absolutely need indexed or not indexed, tracking changes to your configuration is vital to your SEO health. If a well-placed internal link with optimized anchor text gets removed or changed, it could affect your rankings. Will it affect it a lot? Probably not. But are you really willing to test that out for us?

SEO 121

SEO Health Place Customer 121

Martech

AUGUST 5, 2024

This exploitation leads to several negative outcomes: Dilution of ad effectiveness: Ads placed on MFA sites may get impressions but often fail to engage the intended audience meaningfully. This misleads advertisers into believing their campaigns are successful based on inflated metrics while the actual impact is minimal.

User-Generated 115

User-Generated Advertising Advertisers Marketers 115

Sprout Social

FEBRUARY 11, 2025

One-by-one, wed drop off the Valentines, gently placing them into shoe boxes decorated with glitter, stickers and feathers. Nicholas Charlier, Head of Global Community and Education at Vivobarefoot, explains: We’re a footwear company, but we’re really trying to drive awareness, engagement and connection with natural health.

Branding 77

Branding Health Education User-Generated 77

Martech

SEPTEMBER 23, 2024

Salesforce says Einstein Marketing Intelligence (EMI) gives marketers one place to manage and optimize cross-channel campaign performance with ready-to-use marketing insights and automated data harmonization, enrichment and visualization. EMI also plays a role in forecasting and optimizing campaign performance.

Transform 103

Transform Marketers Marketing Health 103

Hubspot Marketing

SEPTEMBER 23, 2024

Marketers who want to improve their SEO and maximize their efforts must have an SEO budget in place. When you know that part of your budget is going toward the gym, it’s easier to motivate yourself to go, which helps you meet your health goals. They also have tools and services set up to help them along the way.

SEO 131

SEO PR Thought Leadership Health 131

Hootsuite

OCTOBER 9, 2024

In 2024, social media platforms are the place for consumers to voice their opinions and influence others. The whales are in good health and the SEALIFE Trust care team will continue to assess their well-being as they continue on their journey to their new home. The key: Social media listening (keep reading). Your final task?

Customer 106

Customer Food Transform Health 106

Hootsuite

JANUARY 17, 2025

These include areas like social issues, public health, and the environment. Hootsuite Analytics is a social media analytics tool that lets you easily track the performance of all your social channels in one place so you can replicate what works and get more engagement. Even more important for social media advocacy, 21% of all U.S.

Promotion 97

Promotion Thought Leadership Health Non-Profit 97

Sprout Social

NOVEMBER 25, 2024

Read how to balance working in social media and maintaining good mental health. Under-desk walking pad and treadmill: $300 As these social marketers will tell you, sitting too long comes with harmful health risks. Some walking pads come with a place to hold your computer—making it easy to walk while you work.

Management 87

Management Health Price Fashion 87

Martech

JANUARY 21, 2025

When platforms cause harm whether its a data breach, mental health impact or exploitation of users accountability often becomes a murky subject. For instance, platforms that place all responsibility on users for misuse while failing to address systemic flaws. Dig deeper: How behavioral economics can be the marketers secret weapon 4.

Retail 113

Retail Energy Health Promotion 113

Backlinko

DECEMBER 5, 2024

Your technical SEO health might deteriorate over time: Technical issues like broken links , duplicate content , and security problems might creep in. For a detailed analysis of your sites technical health, use Semrushs Site Audit tool. It brings all your reviews into one place.

SEO 95

SEO Health User-Generated Analytics 95

Search Engine Land

JULY 11, 2024

Many survey tools are relatively inexpensive, if not free and are extremely easy to get started – SurveyMonkey, Jotform or Google Forms are all great places to start. This tool connects you with participants, then you can utilize a survey built on any tool – Qualtrics, SurveyMonkey, JotForm, Google Forms and more.

Whitepaper 112

Whitepaper SEO Transform Health 112

Hubspot Marketing

NOVEMBER 1, 2024

Social Media Marketing : Social media is another place where D2C brands are getting found and building brand awareness through engaging content. These are commonly focused on sharing sale or discount information or delivering other content related to their past engagement with you. Image Source 5.

Manufacturing 127

Manufacturing B2C Non-Profit eCommerce 127

Search Engine Land

AUGUST 14, 2024

Marketing, at its core, has a simple goal: to get your product in front of the right people, in the right place, at the right time. Keywords and location targeting cover both time and place, but we still need to know who we want to advertise to. Who is your target audience?

Advertising 80

Advertising Advertisers Health eCommerce 80

Customers.ai

DECEMBER 6, 2024

Perfect for Specific Product Types Haynie advises putting your impulse-friendly products on TikTok Shop think beauty, electronics, and health products. Short-form video has taken its place and for good reason. TikTok stores user credit card and shipping info, making checkout faster than your morning coffee run.

eCommerce 91

eCommerce Shipping Outbound Marketing User-Generated 91

Hootsuite

OCTOBER 22, 2024

Hootsuite’s research shows employee advocacy on social networks is directly related to higher brand health metrics, including positive sentiment, value, and share of voice — especially among mature organizations. And hey, creating a great place to work has many other benefits.

Gen Z 111

Gen Z PR Thought Leadership Communications 111

illumin

SEPTEMBER 19, 2024

With programmatic advertising, brands can place ads in relevant channels and target the appropriate audiences for better results and improved ROI. These parameters can include: Demographics: age, gender, location Interests: medical news, new devices, health information, etc.

Advertising 59

Advertising Advertisers Health Marketing Mix 59

Sprout Social

JANUARY 21, 2025

Both have a place. People place high value on the opinions of those they know and trust. Nutrisense Health and wellness company Nutrisense knew user generated content (UGC) is an effective social media marketing tool, but hadnt made it a specific part of their organic social media approach prior to 2022.

Social Media Marketing 125

Social Media Marketing User-Generated Fashion Promotion 125

Duct Tape Marketing

NOVEMBER 7, 2024

As CMO, Edelman guided Aetna (now part of CVS Health) through becoming a digitally oriented, customer-centric brand. He's a long time advisor on digital transformation and marketing, and as a CMO, David guided Aetna now part of CVS Health through becoming a digitally oriented customer centric brand. This is John Jantsch.

Customer 76

Customer Transform Energy Health 76

Sales Force: CMO

MARCH 21, 2025

One of the first projects Fredrickson and Di Giacinto built on Marketing Cloud was an email campaign explaining why dental insurance is important and how its connected to whole body health. They are in a good place to use technology to build strong relationships and help their members get the care they need to live healthy and happy lives.

Health 78

Health Marketers Marketing Email Marketing 78

Jeff Bullas

JANUARY 3, 2023

Keywords, especially long-tail keywords , have an important place in affiliate marketing. If you cover the health space, consider particular products you can discuss — for example, weight loss products as a big sub-niche for health. Why is keyword research important for affiliate marketing? Get specific keyword ideas.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Hubspot Marketing

NOVEMBER 20, 2024

When I’ve received offer letters, I’ve always appreciated when all of the factors I need to consider are easy to find in one place. Benefits The offer letter also outlines key benefits like paid time off (PTO) , health insurance, and retirement plans. When writing a job offer letter, I recommend including the following details.

Health 105

Health Law Communications Market Trends 105

Martech

FEBRUARY 18, 2025

The expectation that leaders exercise more rigorous care in placing those bets has never been higher. What changes : AI allows GTM teams to optimize resource allocation, predict pipeline health and proactively mitigate risks. With AI delivering real-time, predictive insights, there is no longer an excuse for uninformed choices.

Transform 95

Transform Price PR Health 95

Search Engine Land

JULY 29, 2024

As AI becomes a bigger part of our daily lives, these platforms are becoming the go-to place for people to find information. Additionally, focusing on entities (specific topics, people, places, things) ensures your content is accurately represented by AI, further reinforcing your brand authority.

Transform 131

Transform User-Generated SEO Law 131

Hootsuite

OCTOBER 18, 2024

For other organizations who are a bit more le sérieux —central banks, the World Health Organization, etc—Reddit marketing is probably not your thing. Here are 9 tips to get started with this often weird and wacky place. Reddit marketing is a long-term game, not a place to blitz generic content and get quick leads.

Marketers 96

Marketers Marketing Promotion User-Generated 96

Backlinko

DECEMBER 19, 2024

Youve come to the right place. What We Like Semrushs Authority Score metric helps you understand the overall health of a competitors website. Which saves time and consolidates your research in one place. Need help analyzing your competition to find ways to outperform them? You can even filter for new and lost backlinks.

Price 101

Price Non-Profit Advertising Advertisers 101