Customers.ai

DECEMBER 6, 2024

As Derric Haynie, ecommerce extraordinaire and Head of Demand Generation at Pipe17 put it, TikTok Shop is the blue ocean opportunity for brands. And with more than half of TikTok users engaging with TikTok Shop and a quarter making purchases, its clear this platform is where impulse shopping thrives. The best part? No excuses!

eCommerce 114

eCommerce Shipping Outbound Marketing User-Generated 114

Martech

AUGUST 5, 2024

Made for advertising” or “made for arbitrage” (MFA) sites, designed purely to attract ad dollars rather than serve users, are proliferating at an alarming rate. Why it’s important to combat MFAs Combating MFA sites is important because they take advantage of digital ads for profit while offering little value to users.

User-Generated 126

User-Generated Advertising Advertisers Marketing 126

Buffer Marketing

APRIL 24, 2024

Organic social media is all the freely posted content that any user can post to social networks. That consistent presence is what builds loyalty and helps you generate revenue, as in the case study of Contour Cube. What is organic social media? What is paid social media?

User-Generated 133

User-Generated Health Social Media Marketing Thought Leadership 133

Search Engine Land

JULY 29, 2024

Generative engine optimization (GEO) is the latest major development revolutionizing the way people search and interact with information online. How generative AI/answer engines work. GEO positions your brand to appear in AI-generated results when users search for queries related to your products, services or areas of expertise.

Transform 127

Transform User-Generated SEO Law 127

Search Engine Land

FEBRUARY 7, 2024

Incorporating user-generated content (UGC) like reviews. Product page URLs Clear, descriptive URLs enhance both user experience and visibility. It is important to optimize URLs for clarity and user-friendliness and not to just stuff keywords. Remember, their primary purpose is to guide users.

Product 125

Product SEO Copywriting eCommerce 125

Neil Patel

SEPTEMBER 9, 2020

Optimized buy now buttons can help streamline this process for users by kicking off a simpler checkout process. Let me show you four simple, yet powerful reasons why Buy Now buttons can make a huge difference in your bottom line: Generate Demand. Demand generation is an important aspect of increasing online sales.

Shoppers 136

Shoppers Affiliate Marketing User-Generated Health 136

Martech

MAY 30, 2024

Let’s be clear: email warm-up tools have their place. To fight against phishing attacks and keep users safe, spam monitoring today uses more complex algorithms than sending frequency. They take a sophisticated approach to email deliverability, beginning with a thorough assessment of your current domain/IP health and practices.

Health 121

Health User-Generated Email Marketing Place 121

Hootsuite

APRIL 28, 2020

With numbers like that, it’s time to jump in— especially if your brand wants to reach younger audiences, as 69% of TikTok users are between 16 and 24 years old. Challenges use specific hashtags to encourage users to create videos on a theme, as part of a campaign or viral trend. Not sure how to get started? SheCanDoIt ##IWD2020 ?

User-Generated 145

User-Generated Transform Health Promotion 145

Marketing Insider Group

SEPTEMBER 23, 2020

A perfect example of a brand’s messaging aligning with its product offerings, IKEA Ideas places its products in supporting roles as it solves common challenges homeowners face. Cleveland Clinic Health Essentials. A laser focus on its readers and their health needs. IKEA Ideas. Its secret?

Content Marketing 145

Content Marketing Health Marketing Marketers 145

Search Engine Land

OCTOBER 4, 2023

Some of the more questionable practices from these ad companies include the following; Auto-playing video ads that follow the user down the page are the norm. If a page is covered in ads, and the user struggles to discern all the content on that page, then by its very nature, that page is no longer “helpful.” Dial your ads back.

Health 135

Health Food User-Generated eBook 135

Businesses Grow

JUNE 2, 2024

Here is a brief summary: AI Agents are coming AI agents will have a profoundly personal impact on our lives, starting with an ability to incorporate personal information like conversations, email, and calendars, but also biometric data like health, wellness, and sleep. What if the user is engaging in self-harm?

Health 122

Health User-Generated Law Entertainment 122

Neil Patel

JUNE 30, 2021

Research by Ahrefs finds that the top three results generate more new referring domains than the rest of the pages on Google. It comes from an authoritative domain, is placed within its content, and has topical relevance to your website. That’s the job of your users. Focus on User Experience. percent per month.

User-Generated 136

User-Generated Health SEO Place 136

Marketing Insider Group

DECEMBER 20, 2021

KPIs could be sales-generated for one campaign but incremental for another. This information is critical for everything from annual budgets to headcounts, making marketing metrics essential to the overall health and strategic guidance of any business. Downloads: How often users are downloading a piece of content.

Key Performance Indicator 144

Key Performance Indicator Whitepaper User-Generated Marketing 144

Marketing Insider Group

SEPTEMBER 25, 2023

Why should companies care about it in the first place? You’re taken to a page that shows you world and local news, but then can select specific topics like technology, business, sports, science, health, or entertainment. Users subscribe to these feeds to get automatic updates.

Branding 126

Branding User-Generated Entertainment Health 126

Neil Patel

AUGUST 9, 2021

While registration is required to enforce that copyright, there’s nothing they have to do to hold that right in the first place. Laws on the Use of User Data in Marketing and Advertising. GDPR limits how much data you collect, how you store it and gives users the right to ask you to delete it. What does this mean for you?

Law 137

Law Non-Profit Health Advertising 137

Animalz blog

MAY 2, 2023

While SEO isn’t dying, it is undergoing substantial changes, accelerated by generative AI, and it’s worth hazarding a few educated guesses about what it might look like on the other side. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO User-Generated Energy Health 145

Neil Patel

SEPTEMBER 22, 2020

Data shows that Pinterest users spend 50% more than competitor sites, such as Instagram or Facebook (who hold the top spots in the US). Users can instantly buy products without having to trudge through the awareness, consideration, and purchase cycle. That means your products are seen in more places, by more people.

Fashion 145

Fashion Transform User-Generated Food 145

Hubspot Marketing

MAY 27, 2022

Other options include publishing targeted ads in users’ Google search results or via the Google display network, which reaches 90 % of Internet users worldwide. Find the Right Place. Not every platform is the ideal place for your ads. The takeaway: Don’t bombard your customers with ads. The New York Times. Kay Jewelers.

Advertising 143

Advertising Advertisers Real Estate Customer 143

Hubspot Marketing

FEBRUARY 27, 2023

There's a whole lot of research out there about Instagram — everything from the demographics of its users and its reach, to how negative space affects the performance of your posts (hint, hint: #68). billion users by 2025. The Instagram app has over 78 million monthly active users. Only 7% of Instagram users in the U.S.

Gen Z 145

Gen Z User-Generated Marketing Plan Millennials 145

Hootsuite

NOVEMBER 1, 2021

How do you stand out in a sea of more than one billion Instagram users? Instagram SEO is a great place to start. Bonus: 14 Time-Saving Hacks for Instagram Power Users. User activity. This includes hashtags and accounts the user has followed and interacted with, and which posts they’ve viewed in the past.

SEO 145

SEO User-Generated Analytics Place 145

Hootsuite

SEPTEMBER 22, 2020

When you get verified on Twitter, that signals to users that your profile is credible and authentic. That blue badge signals to all Twitter users that the platform recognizes the account as real, credible, authentic and of interest to the public. The official verification badge will always show in the same place.

Non-Profit 145

Non-Profit Health User-Generated Marketing 145

Marketing Insider Group

SEPTEMBER 7, 2021

Google is constantly evaluating which factors indicate a high-quality website for their users. Providing a good user experience is paramount to organic search rankings. RankBrain analyzes user activity with search listings in an attempt to quantify their relevance and quality. Google ranking factors. Site Authority.

User-Generated 145

User-Generated SEO Health Place 145

Customers.ai

NOVEMBER 14, 2023

User-level data is effectively gone from analytics and ads just aren’t performing like they used to. When an anonymous user lands on your site, visitor identification tools tell you who they are — their name, their email, their phone number, what page they landed on, and much more. What are advertisers supposed to do?

User-Generated 124

User-Generated Health B2C Analytics 124

Hubspot Marketing

JULY 8, 2019

Otherwise, your content will fall flat and won't inspire users to take action. Obviously, the best place to research your influencers is on social media -- but let's break it down into more concrete steps. By clicking the down arrow, you'll see a list of suggested users. Research Influencers. Determine relevance.

Branding 144

Branding Influencer Marketing Health User-Generated 144

Adobe Experience Cloud Blog

FEBRUARY 5, 2020

The idea is pretty simple: Google really wants end-users (like you and me) to find the answers we’re searching for and be able to trust the results we find. This type of information tends to be useful to your audience and lives in a prominent place on your site for people to easily find and reference. .

PR 171

PR User-Generated Thought Leadership SEO 171

Martech

OCTOBER 9, 2024

While the much-hyped new AI capabilities are going to be huge for most people, another big trend in September focused on bringing key information into a central place, reducing tool-switching, and helping teams make data-driven decisions faster. Learn more about how Breeze Copilot works.

Product 128

Product Real Estate CRM Transform 128

Hubspot Marketing

APRIL 28, 2022

Whatever the reason, the goal of a microsite is to engage visitors with a specific message, generate interest, and draw them to the business’s offerings. If users need more guidance, they can click one of several CTAs on the assessment page to take the course. What made the site so popular in the first place?

User-Generated 117

User-Generated Health Fashion Promotion 117

Sprout Social

AUGUST 17, 2022

While most social networks have standards in place to prevent ads from showing up within harmful content, these standards are usually developed after a brand safety blunder makes a threat clear. User-generated content featuring false claims about a product or brand. The world wide web is a big place.

Branding 129

Branding Health Advertisers Advertising 129

Search Engine Land

MAY 30, 2024

Updated its systems to limit the use of user-generated content in responses that could offer misleading advice. For topics like news and health, Google said it already have strong guardrails in place. In the case of health, Google said it launched additional triggering refinements to enhance our quality protections.

Health 97

Health User-Generated Place Product 97

Hubspot Marketing

APRIL 5, 2023

Lead attribution data helps teams understand which marketing efforts are most effective for generating qualified leads. The purpose of attribution reporting is to help you understand how marketing efforts inspire users to convert and build relationships with your brand. In turn, these prospects can lead to increased sales or revenue.

User-Generated 145

User-Generated Analytics Customer Journey Marketing 145

Hubspot Marketing

SEPTEMBER 28, 2022

TikTok has over 1 billion active users a month , making it one of the most popular social media platforms to date. With so many users, there are plenty of opportunities for brands to create viral content that captures the attention of their target audiences. Hashtags for Health and Wellness Content. Hashtags for Beauty Content.

Food 106

Food Entertainment Health User-Generated 106

Hubspot Marketing

DECEMBER 18, 2023

An email marketing audit means checking in with your email strategy, campaigns, and overall account health. Like a general marketing audit , the main goal is to see what‘s working and what isn’t. The email list Fan worked with had around 250,000 active users. But you can also find any untapped opportunities for improvement.

Email Marketing 135

Email Marketing Health Marketing Marketers 135

Hubspot Marketing

MAY 16, 2023

Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. billion monthly active users Twitter: 368 million monthly active users LinkedIn: 900.2 Business profiles also allow other Facebook users to give you reviews. Your platform choice will likely change based on your audience.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Marketing Insider Group

AUGUST 23, 2021

Now more than ever, it’s time to embrace this ROI-generating marketing tactic. Google’s success rests on one thing: its users finding the information they need to quench their thirst for knowledge and solve their problems. The better the content, the more satisfied Google’s users will be. In other words, content marketing.

Content Marketing 145

Content Marketing User-Generated Marketing Marketers 145

Hubspot Marketing

DECEMBER 29, 2023

Thanks to programmatic SEO, you can generate hundreds to thousands of landing pages designed to target hundreds to thousands of keywords — but you don’t need to spend time creating those pages manually, which saves a lot of time. Meta description generator by HubSpot (at your discretion). Google Sheets. Whalesync or WPSync.

SEO 139

SEO User-Generated CRM Manufacturing 139

Martech

FEBRUARY 23, 2024

Eyeballs on the inbox are a revenue generator for email providers because email apps represent data collectors and advertising inventory. That’s exactly the type of behavior that led to the bulk email restrictions in the first place. Your users will receive relevant, timely emails.

Email Marketing 124

Email Marketing Marketing Marketers Health 124

Hootsuite

APRIL 18, 2022

Your Reels can appear in users’ feeds. Users can also follow hashtags, allowing your Instagram posts with hashtags to appear in their feeds even if they don’t follow your Instagram account specifically. A branded hashtag can help fans connect with each other and provide you with plenty of user-generated content to draw from.

Fashion 144

Fashion Food User-Generated Entertainment 144