Hubspot Marketing

JANUARY 20, 2020

Burnout is so common that the World Health Organization now classifies it as a legitimate health condition. This has proven to be beneficial to Lisa Edwards, a product marketing manager who logs many of her pleasant work moments in one folder -- which she aptly calls her "Smile File.".

Energy 135

Energy Health Millennials Marketers 135

Martech

SEPTEMBER 27, 2024

I couldn’t continue to work in a space which didn’t have a sophisticated understanding of how marketing was changing. I went to a start-up weekend and pitched a concept I’d been working on — a mobile app for health and fitness — won the start-up weekend and basically had the opportunity to quit my job and have no money!

CMO 66

CMO Health CRM Advertisers 66

Hubspot Marketing

DECEMBER 17, 2020

The marketing images of dogs sleeping or lounging on Orvis beds is enough to inspire a nap. They’ve made their site a resource for dog health and behavior topics. Product category: Bedding. The bed linens product category is grouped under ‘home textiles’ together with curtains, quilts, pillows, and towels. Image source.

Product 145

Product Transform Fashion Retail 145

Adobe Experience Cloud Blog

MARCH 30, 2018

Customer success marketing, similar to WOMM, is sometimes referred to as customer marketing , retention marketing, or advocate marketing. Customer success marketing is the intersection of product, marketing, and customer success teams. Customer experience shouldn’t stop at the sale.

Customer 134

Customer Transform Thought Leadership Health 134

Adobe Experience Cloud Blog

APRIL 25, 2018

To increase productivity (and show your colleagues respect), make sure your sales team is familiar with the different roles and responsibilities of the marketing team. Do the same for your marketing team. Unifying under a shared vision of what “success” really means assures that each team achieves it.

Health 134

Health Thought Leadership Marketers Marketing 134

Martech

SEPTEMBER 22, 2021

As one of the Big Three movie theater chains, Cinemark had to reinvent the moviegoer’s journey to ensure safe health practices and meet higher competition from in-home streaming platforms. Really everyone is unique,” said Leigh Price, Senior Product Marketing Manager for Salesforce, who helped Cinemark personalize.

Price 125

Price Food Health Retail 125

Sprout Social

JUNE 13, 2023

They currently have 55 users across various teams including product marketing, corporate communications, product communications and community. I really struggled with pinpointing key performance indicators (KPIs) and health metrics for the team. Atlassian started using Sprout Listening in 2019.

Health 124

Health Key Performance Indicator Communications Management 124

Hubspot Marketing

NOVEMBER 30, 2022

Because there are so many moving parts in this process, bringing your product to market can be intimidating and tricky. To help you, we've come up with a step-by-step checklist for a successful product launch and gathered the best product launch tips from a HubSpot Product Marketer. Product Launch Tips.

Product 145

Product Food Product Marketing Market Research 145

Buffer Marketing

JANUARY 3, 2023

To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team. This could mean asking advice about carving a different career path for yourself, firing your imposter syndrome, recognizing important milestones, taking time for your mental health, or reflecting on what work-life balance means to you.

Health 141

Health Place Product Marketing Product 141

Martech

JULY 21, 2023

A full 38% of consumers interviewed in June and July said they were very or somewhat comfortable with generative AI technology used in marketing. In all other sectors, from manufacturing to health care to legal services, uncomfortable consumers equaled or far outweighed those consumers who were comfortable with genAI. Why we care.

Manufacturing 98

Manufacturing Retail Health Marketers 98

Use Insider

FEBRUARY 16, 2022

With self-quarantining, a rise in work from home, and mandated lockdowns, consumers are more concerned with entertainment, improving life at home, and productivity than ever before. This notes a shift in the kinds of products marketers should focus on, but how marketers get these products to consumers has also shifted.

Marketing Strategy 97

Marketing Strategy Shoppers Shipping Entertainment 97

Marketing Insider Group

JULY 3, 2023

The newsletter and network also help readers discover sources for funding and product market fit. The content is a treasure trove for B2B marketers looking for current trending topics and pain points for business leaders. For example, the site outlined a two-hour health podcast in 1,800 words.

Health 130

Health Place Marketing Plan Content Marketing 130

Hubspot Marketing

NOVEMBER 12, 2020

These eleven questions are intended to help you understand the demand for a new product or service. These questions will uncover buying habits for a product like the one you're envisioning and whether there's true product-market fit. What is/was your first reaction to the product? How would you pronounce this?

Market Research 145

Market Research Food Health Communications 145

Hubspot Marketing

OCTOBER 29, 2020

Panera has successfully cornered the “health-conscious” and “ climate-conscious ” segment of the fast casual dining industry. With countless fast casual restaurants on the map, it’s hard to decide where to eat when you’re in the mood for a quick meal, But, for some reason, Panera Bread always comes to mind (at least for me). Not entirely.

Food 145

Food Non-Profit Marketers Marketing 145

Litmus

DECEMBER 18, 2023

The overall health of the business The second most frequently used determining factor of email budget is the business’s overall health, with a little more than a third of the votes. Kristin Naragon, Director of Product Marketing at Adobe Campaign , agrees that email needs to de-silo.

Email Marketing 113

Email Marketing Transform Health Marketers 113

Martech

OCTOBER 4, 2021

With limited resources, marketers need every edge they can get, including psychology, to get customers closer to purchase. The first psychological insight to put into practice is brand awareness amid all this digital noise and clutter, said Megan Sangha, Senior Product Marketing Manager for Wrike in her presentation at MarTech.

CRM 108

CRM Health Customer Journey Performance Marketing 108

Litmus

DECEMBER 15, 2021

Jaina Mistry, Senior Manager of Email Marketing at Litmus. Cynthia Price, VP of Marketing at Litmus. Jess Materna, Director of Product Marketing at Litmus. Lily Worth, Email Design and Production at Litmus. Health Via Modern Nutrition). Best Agency Email : DAU Relationship Marketing.

B2C 106

B2C Food Email Marketing Health 106

Search Engine Land

JANUARY 10, 2024

Gain insight into potential strategic moves, new products, markets, audiences and pivots. A strategy refresh is a great time to consider the SEO technical health in general, looking at what stands out as opportunities to tackle this year. This makes working as an SEO less stressful.

SEO 132

SEO PR Customer Journey Health 132

Neil Patel

MARCH 1, 2021

Consulting productized services are offered by several companies, including the two below: Ethercycle is a productized e-commerce consultancy offering to design and optimize Shopify stores for clients for flat rates. Marketing/B2B Solutions.

Product 141

Product Price Copywriting B2C 141

Martech

MARCH 1, 2024

Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. So, the first step in crafting a retention plan is to ensure that the product is robust and competitive and all facets of product marketing are in place.

Gen Z 129

Gen Z Pharmaceutical Customer Acquisition Marketers 129

Neil Patel

NOVEMBER 4, 2020

For example, account health, shipping performance, product deactivation, intellectual property violations, and several others all have an impact on how you market your store and products on Amazon. First, it’s a reminder that the top agencies have a core Amazon marketing service. A diverse team of experts.

Shoppers 139

Shoppers Transform Marketers Marketing 139

Content Marketing Institute

OCTOBER 4, 2018

But this research reminds marketers that using data in their content is an audience must-have (or at least a preferred-have). When you bring research and data into your content, you’re instantly incorporating voices and perspectives outside your own,” says Morgan Molnar, senior product marketing manager at Survey Monkey Audience.

Whitepaper 111

Whitepaper Entertainment Health Content Marketing 111

Rock Content

APRIL 24, 2023

Content marketing plays an integral role in lead generation, branding, and product marketing. It’s no wonder so many business owners, marketers, and brand owners pay top dollar to outsource their content creation. This marketplace thoroughly screens all writers and has niche experts.

Place 95

Place Whitepaper Finance eBook 95

Hubspot Marketing

MAY 30, 2022

If you want to avoid a mess at the end of the month or quarter, take a look at this collection of 8 marketing budget templates designed to help you better organize your marketing spend. It will also ensure the health of your inbound marketing strategy. You won’t have to sort through these numbers on your own.

Key Performance Indicator 145

Key Performance Indicator Marketers Marketing SEO 145

Hubspot Marketing

NOVEMBER 25, 2019

As you focus on some of the more mundane tasks related to social media, you might find that you're losing valuable time that you could use to plan out enticing multimedia campaigns or work on bigger, more productive marketing projects.

Price 145

Price User-Generated Social Media Marketing Management 145

Adobe Experience Cloud Blog

NOVEMBER 9, 2018

But with the proper set up and process you can get this type of insight to create the optimal plan for your digital child’s health. From this insight, I see that the issue is product-market fit. Unfortunately, this platform does not exist—though I’m sure many parents would pay millions to have these insights.

User-Generated 132

User-Generated Analytics Thought Leadership Price 132

Sprout Social

MARCH 7, 2024

For example, if you notice gaps in your competitor’s offering, messaging or positioning, you can devise strategies to differentiate yourself by marketing and selling your unique value more effectively. By anchoring your strategies on data-driven insights, you can better defend your market and meet customer needs.

Price 122

Price Market Segmentation SEO Market Research 122

Hubspot Marketing

APRIL 2, 2024

growth from April to June in 2019 and a 7.11% loss during the same time in 2021; Education and Health Services -- which saw 17.52% growth in 2019, but a 2.7% In many cases, a no-meeting Friday or work from home Friday can increase salespeople productivity."

Manufacturing 104

Manufacturing Communications Health Analytics 104

Hubspot Marketing

AUGUST 25, 2022

Even if you have the most exciting campaign or best product-market fit, consumers will lose interest if your messaging or content doesn’t captivate them. Create content for your campaign. Once you’ve decided on the medium and campaign type, it’s time to create compelling content.

Influencer Marketing 145

Influencer Marketing Marketing Strategy Marketers Marketing 145

Hubspot Marketing

DECEMBER 28, 2023

Another wonderful touch is how the ad prioritizes narrative over product placement. There’s a clear call to action at the end, but Reebok keeps its product placements subtle throughout. Ceragon: Product Marketing Video campaign by Penguin Strategies You know the age-old story.

Video Marketing 111

Video Marketing Advertising Advertisers Entertainment 111

Hubspot Marketing

JANUARY 7, 2024

Product Marketing Product marketing is all about setting the tone for how, where, when, and why a company promotes its products and services. Product marketers are typically assigned to one product or product line. They act as chief advocate and strategist for that product.

Copywriting 127

Copywriting CMO PR Social Media Marketing 127

Neil Patel

OCTOBER 24, 2020

Activities in this segment vary from advisory services to hands-on implementation support for primary functions (sales, production, marketing, etc.) On the other hand, consultancies are more focused at the strategic level, which involves building brands for long-term health and commoditizing strategy execution.

Real Estate 132

Real Estate Price Advertisers Advertising 132

Litmus

OCTOBER 26, 2022

Reminder: not everyone speaks marketing technology (or martech). Martech language is not universal,” says Alicia Garside (Digital Marketing Production Manager, TELUS Health ). Email makes all of your marketing better. How to Speak “Martech” to Everyone. Focus on tailoring your information to your audience.”.

CRM 103

CRM Email Marketing Finance CMO 103

Sprout Social

SEPTEMBER 26, 2024

As Swehl co-founder Elizabeth Myer puts it, “We joke that a women’s health brand can only dream of having their ad pulled. How influencer marketing is transforming media and PR Like with the Swehl example, brand and influencer collaborations are increasingly generating earned press. The would-be crisis became a PR triumph.

PR 90

PR Influencer Marketing Marketers Marketing 90

Buffer Marketing

FEBRUARY 22, 2022

Reducing Cost-of-Living Bands The way our salary formula works is that we benchmark a teammate’s role based on market data at the 50th percentile for the software industry in San Francisco and then multiply that by the cost-of-living band.

Finance 101

Finance Health Product Customer 101

Hubspot Marketing

DECEMBER 11, 2019

Research shows that Gen Z deals with far more body image, mental health, and cyberbullying issues than any other age group has in the past. If you're not on one of these platforms, but still want to gain brand awareness there, consider sponsoring an influencer who knows the audience and create content that discusses your product.

Gen Z 145

Gen Z Millennials Finance Education 145

Animalz blog

MARCH 25, 2025

In order to make sure the health of the system continues. Um, in part because [00:28:00] we got product market fit with content marketing. So we, we really care about research brief creation content and, and increasingly things like content refresh and health and, and metrics. Don’t. Ty Magnin: Yeah.

User-Generated 67

User-Generated SEO Thought Leadership Customer 67