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Our 2022 The State of In-Housing Report shares some distinctive trends for marketing, and we’re looking closely at the top seven below. Firstly, here are the top trends we’ll be covering: Videomarketing. Influencermarketing. Videomarketing. InfluencerMarketing.
Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industryinsights, analyze campaigns and monitor events in a snap. BuzzSumo also has a robust influencermarketing tool.
For instance, LinkedIn is great for sharing industryinsights, blog posts, case studies, and testimonials. Facebook and Instagram work well for showcasing your stunning projects, behind-the-scenes, how-to videos, and community service. Create and promote more video content. But creating video content isn’t enough.
With a mix of informative posts, quirky visuals, and industryinsights, they’ve got B2B professionals hooked like kids in a candy store. It’s no secret that people love watching videos, whether it’s cute cats, epic fails, or mouthwatering recipes. For B2B marketing strategies, videos are the bomb.
Whether you need to promote a new product, share industryinsights, or simply want to connect with your audience, automated text generation can save valuable time while keeping your social media game strong. Identify influencers : Find the top influencers in your niche to leverage them for influencermarketing.
Furthermore, TikTok provides various advertising options, including targeted ads and influencer collaborations, making it easier to reach specific B2B audiences. Create educational videos: Make videos that teach the audience something new, positioning the brand as an expert in its niche.
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