Martech

OCTOBER 16, 2024

The partnership means Semrush will enrich resources, content and industry insights for marketers, while Third Door Media’s portfolio of Search Engine Land, MarTech, Search Marketing Expo, and Digital Marketing Depot, will continue to operate as standalone brands.

Law 128

Law Education Digital Marketing SEO 128

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. Compare competitor metrics with your own to set benchmarks for future performance and goals. Sentiment analysis: Track customer sentiment around specific keywords.

Price 127

Price Marketing Marketers Analytics 127

Bannerflow

NOVEMBER 24, 2020

Today we work with a very strict performance marketing strategy where we aim to optimise both our return on ad spend (ROAS) and what we call a lead value score. We’ve managed to save time by removing these repetitive tasks. Helping us to meet our performance marketing and business performance goals.

Transform 98

Transform Advertisers Advertising Finance 98

Bannerflow

FEBRUARY 16, 2021

We spoke to Performance Marketing Manager at Grupo MásMóvil Daniel Domingo about how his team creates and manages display advertising. And why Bannerflow’s production automation features make it so useful to telecom marketing teams. How does display advertising help your business to acquire new customers?

Product 87

Product Customer Transform Advertising 87

Bannerflow

JULY 30, 2021

Take control of localisation with cloud-based translation management. Find your best performing with creative optimisation tools. Speed – Combine collaboration, campaign management, and streamlined production to go from concept, to published, multi-market campaign in a day. How does translation management work?

Entertainment 98

Entertainment Advertisers Advertising Management 98

Bannerflow

JULY 30, 2020

Using multivariate testing, performance marketers can experiment with different copy, images, offers, colours, and CTA combinations. A creative management platform (CMP) allows you to easily build, scale, and optimise online creative across all your digital channels. However, without the right tools, you might struggle.

Shoppers 98

Shoppers Non-Profit Marketing Marketers 98