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Transforming content marketing lifecycles with AI

Martech

While roles vary between organizations, content production is often the responsibility of copywriters, designers and managers. With AI in the fold, you can adapt, learn and glean increasingly sophisticated insights that open new avenues for creativity and engagement. Popular AI tools for reporting and analytics: Funnel.io Get MarTech!

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Digital Transformation In Banking and Financial Services

Bannerflow

The increasing requirement for digital transformation in the banking and financial services industries can be attributed to several factors. In recent years, there’s also been more competition from players outside the traditional industry model, plus a surge in fintech companies across the globe.

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Digital Transformation Strategy and Framework Guide

Bannerflow

It’s no secret that COVID-19 has accelerated the adoption of digital transformation technologies across many, if not all, industries. This can be hard to achieve in practice if you don’t have a strategy for digital transformation within a workable framework for your particular business. Digital transformation technologies.

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Embracing Digital Transformation for the Future of Travel

Bannerflow

The travel and tourism industry is recognised as one of the early adopters of digital transformation. This has stood the industry in good stead considering the unprecedented impact of COVID-19. Digital Transformation and Travel. Omnichannel Sales and Marketing for the Travel Industry. Mobile is King.

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How to strategically use social media to drive a digital transformation

Bannerflow

As we enter a post-pandemic world, digital transformation is high on the agenda of many businesses. Within that new landscape is the need to seamlessly integrate a social media strategy and ensure it is leveraged as part of the wider digital transformation drive. But how do you build a strategy that drives digital transformation?

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Driving Digital Transformation in the Busy World of iGaming

Bannerflow

iGaming is a huge and growing industry and one which is embedded in the online world, making digital transformation integral to the sector’s growth. Our report found that 51% of in-house teams in iGaming have full digital competency and manage their own marketing. This includes organisations in the iGaming sector.

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How Saxo Bank transformed its display advertising

Bannerflow

Saxo Bank Group is a pioneer of fintech and is one of the most trusted and respected names in the industry. For the past two years they have used Bannerflow and other partners to transform how they perform display advertising. We’ve managed to save time by removing these repetitive tasks.