Martech

MARCH 19, 2024

Yes, I’m biased, but that includes industry insights you can learn through this site! It legitimized our roles, often as a new breed of cross-functional leaders that translated what marketing wanted but didn’t know how to ask for and implemented what traditional IT didn’t have the capacity or capability to do.

Customer 127

Customer Transform Shoppers CMO 127

Lusha

JULY 11, 2024

Demand Generation Tactics: Casting a Wide Net Content Marketing: This is the backbone of demand generation. This could include: Blog posts: Share industry insights, thought leadership pieces, or how-to guides. Create high-quality, informative content that addresses your target audience’s pain points and interests.

Whitepaper 52

Whitepaper eBook User-Generated Education 52

Duct Tape Marketing

OCTOBER 23, 2024

We are integrating the platforms and you're likely to see the landing page solution be an upsell for marketing automation, right? Insightly has both a CRM and a marketing automation platform. So you'll see the kinds of things that we can do and have done.

CRM 81

CRM Transform Copywriting Marketing Automation Platform 81

Martech

JANUARY 23, 2025

Act-On is an AI-powered marketing automation platform with an open data architecture designed to enhance marketing efforts for businesses. The platform offers intuitive tools for campaign management and customer engagement. Now, this weeks round-up of AI-powered martech news and releases.

Marketing Automation Platform 105

Marketing Automation Platform CRM Industry Insights Management 105

Lusha

JUNE 11, 2024

Track your results: Lusha integrates with various CRM and marketing automation platforms, allowing you to track the performance of your outbound campaigns and measure your ROI. Automate engagement: Lusha Engage is an automated email sequencing tool that allows you to send messages from the same platform you use to build lists.

Outbound Marketing 52

Outbound Marketing Inbound Marketing Direct Mail eBook 52