Hubspot Marketing

FEBRUARY 10, 2025

Who do they turn to for advice or industry insights? The answers to these questions will inform not just the personalities and platforms you use in your B2B influencer marketing campaigns but also the messaging. Influencer Marketing Strategy: How to Build a Plan Creators & Customers Will Love [+ Templates] 7.

Influencer Marketing 114

Influencer Marketing Branding B2C Marketing 114

Litmus

OCTOBER 17, 2024

Here are a few effective strategies to encourage interaction: Include high-value, relevant content. Share informative and engaging content, such as how-to guides, reports, blog posts, video tutorials, expert interviews, podcasts, or industry insights, that resonate with subscriber’s interests and needs.

Email Marketing 105

Email Marketing Customer Journey Customer loyalty eCommerce 105

Jeff Bullas

JANUARY 30, 2023

It helps you to establish yourself as a thought leader: By discussing the latest trends and industry insights, you will be able to establish yourself as someone who is at the forefront of your field. You’ll also need to have a sizable audience, a well-defined niche, a good understanding of SEO and marketing strategies.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. These strategies help increase visibility, attract quality leads, nurture relationships, and drive conversions.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Buffer Marketing

JANUARY 30, 2025

Try out new formats alongside proven content types to keep things fresh without losing what already works. Map out key themes and campaigns Instead of coming up with random posts each week, organize your content around core themes.

User-Generated 104

User-Generated Education Analytics Thought Leadership 104

Neil Patel

APRIL 9, 2021

LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. Whether you’re hiring, promoting, or putting together marketing strategies, LinkedIn Insights can help you make the most of an already powerful business platform.

Industry Insights 125

Industry Insights Real Estate Advertisers Advertising 125

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Winning the Business Game with a Ninja Touch!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

verse.ai

OCTOBER 30, 2024

Establish Trust with Content Marketing Before a prospect even gets to sales, marketing provides a first impression of your brand. Adopting a “helping, not selling” approach for your content marketing strategy is essential for building trust and establishing your brand as a valuable resource.

Customer Journey 109

Customer Journey Customer Transform Communications 109

Set Up

JANUARY 21, 2025

Whether thats through driving engagement or visibility through strong SEO or value-based content, or growing loyalty and relationships with interactive content, it is imperative to most strategies - and Brands know it. Regular updates, industry insights, and thoughtful recommendations can help build trust and strengthen the partnership.

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Martech

NOVEMBER 15, 2023

Yes, it’s a buzzword that took a beating several years ago with many self-proclaimed thought leaders, but it has never been a more important part of your marketing strategy. Thought leadership is a strategic approach to content marketing that positions you or your brand as an authority in a specific field. LinkedIn posts.

Thought Leadership 132

Thought Leadership Energy Marketing Marketers 132

Sprout Social

FEBRUARY 4, 2020

No matter your industry, you can find individuals who wield a significant amount of influence as thought leaders in their area of expertise. In light of this, LinkedIn influencer marketing can be a game-changing addition to your overall Linkedin marketing strategy. Why LinkedIn influencers?

Influencer Marketing 139

Influencer Marketing Branding User-Generated Marketing 139

Marketing Insider Group

SEPTEMBER 18, 2023

The Reality: Yes, content marketing takes time , but so does any worthwhile marketing strategy. In a world where everyone is shouting, the most compelling voice is not the loudest, but the most insightful. Why You Should Ignore This: Even if you’re doing well now, markets change. Marketing Strategy?

Content Marketing 136

Content Marketing Customer loyalty Education Marketing 136

Scoop.it!

APRIL 18, 2023

It’s best suited for content curation , as your posts can encompass information from relevant sources, industry insights, and statistics that can help educate your target audience. Blogs Did you know that 48% of businesses with content marketing strategies prefer blogging to educate their audience? Source: DataReportal 2.

Branding 105

Branding User-Generated Thought Leadership Industry Insights 105

Sprout Social

MARCH 19, 2020

Agencies can and should glean insights from listening for both their own marketing strategies and their clients’. With thought leadership, how-to webinars, industry insights, and other educational blog content, your agency can show that it really knows what it’s talking about. Position your agency as a leader.

Thought Leadership 141

Thought Leadership Customer Acquisition Education Industry Insights 141

Sprout Social

OCTOBER 20, 2022

Industry insights and news. Across all Sprout properties, you can tag your messages based on your workflows, business objectives and marketing strategies—which makes it easy to track how well Advocacy content performs. We include our content (launch materials, blog posts, social content, etc.) and third party articles.

Thought Leadership 140

Thought Leadership PR Industry Insights Place 140

Marketing Insider Group

APRIL 24, 2023

Ideally, business owners can use SlideShare to reach a wider audience, build backlinks from relevant content , and learn about trending topics in their industry. SlideShare is a great way for businesses to learn from both industry experts and competitors, allowing them to improve their content marketing strategies.

Non-Profit 121

Non-Profit User-Generated Advertisers Advertising 121

Calvyn Lee Blog

MAY 21, 2022

If you still remember, I share LinkedIn Marketing Lab’s certification before? Both study guides LinkedIn Marketing Fundamental & LinkedIn Marketing Strategy ). Approximately 3 days ago, I saw LinkedIn Marketing Solution come out a fresh course LinkedIn Marketing Content and Creative Design.

Thought Leadership 130

Thought Leadership Marketing Marketers Whitepaper 130

Rock Content

MARCH 22, 2024

As we move further into 2024, certain trends are gaining momentum, changing the way you need to think about your digital marketing strategy. Setting the Stage for B2B Marketing in 2024 Before jumping into drastic changes, however, it is important to set the stage for your B2B marketing in 2024.

Marketing 98

Marketing Marketers Customer loyalty CMO 98

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. Benchmark against competitors. Topic Themes (now self-service).

Health 131

Health Key Performance Indicator Analytics Industry Insights 131

Hubspot Marketing

MARCH 21, 2024

In this article, I’ll discuss 13 marketing strategies you can use to find and acquire clients for your construction company. Construction Services Marketing Strategies Below are 13 marketing strategies you can use to generate leads and clients for your construction company.

Marketing 128

Marketing Marketers User-Generated Promotion 128

SocialPilot

JULY 17, 2024

Social media benchmarks are your guiding compass, helping you measure how your current performance stacks up against the industry standards and competitors. You can confidently assess your engagement rates, follower growth, and click-through rates against industry standards and revise your social media marketing strategy.

Transform 64

Transform Food Education Fashion 64

Sprout Social

MARCH 22, 2021

From blog posts and e-books to firsthand reports and how-to videos, any B2B social marketing strategy should center around actionable, educational content. Hot takes and industry insights. Doing so will make it much easier to both spot trends and chime in on relevant industry conversations. Stay on top of trends.

Education 145

Education Promotion Thought Leadership Finance 145

Duct Tape Marketing

OCTOBER 23, 2024

We also cover the significance of writing at (if you can believe it) a lower grade level for better engagement, the nuances of industry-specific language, and the role of conversion-rate optimization in marketing strategies. Key Takeaways: Complex copy is significantly hurting conversion rates.

CRM 80

CRM Transform Copywriting Marketing Automation Platform 80

SocialPilot

MAY 7, 2024

This image can be changed according to your current marketing strategy and promotional activities. Step 1: Build a Twitter marketing strategy The first step we all know would be to build an actionable growth plan for your Twitter growth. Share industry insights, analysis, and original research.

Real Estate 98

Real Estate Marketing Marketers Promotion 98

Backlinko

MARCH 25, 2025

Monetization paths: AI tool affiliate partnerships, display ads, online courses, consulting services, paid newsletters with industry insights Success requirements: Tech fluency, talent for simplifying complex topics, constant learning mindset, firsthand experience with emerging tools 2.

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Neil Patel

OCTOBER 25, 2020

Industry insights – Agencies can work with dozens of clients at a time. Chances are, they’ve worked with a company in a similar situation or industry as your own. Hiring in house gives you greater control over the execution of your marketing strategy. Diverse Skills. Better Control.

Digital Marketing 145

Digital Marketing Marketing Marketers Thought Leadership 145

Bannerflow

MARCH 11, 2022

36% of respondents in our report confirmed they are advancing their data-driven analytics strategy to create more personalised content. Data is one of the most powerful and valuable assets any company has and making the most of it is vital to inform an effective marketing strategy. Influencer Marketing. Virtual Events.

Market Trends 111

Market Trends Influencer Marketing Marketing Marketers 111

SocialPilot

JANUARY 14, 2024

If you want to craft well-thought-out marketing strategies , then take insights from the below LinkedIn statistics. LinkedIn is used by 97% of B2B marketers as part of their content marketing strategy. 60% of LinkedIn users actively seek industry insights.

User-Generated 105

User-Generated Millennials Promotion Industry Insights 105

Marketing Insider Group

JANUARY 2, 2015

Testing content efforts propels ROI improvements: Companies who test are 75% more likely to show ROI for content marketing than those who fail to test their strategies. The Claim: Investing in a content marketing team is crucial to building your business. Content Marketing Institute ). Piqora ).

Content Marketing 111

Content Marketing Customer Acquisition User-Generated Retail 111

Sachs Marketing Group

APRIL 3, 2023

With that in mind and the fact that 99% of email users check their email every day, email marketing can play an essential role in your inbound marketing strategy. So, how can email marketing fuel your overall inbound strategy? How Can Email Marketing Fuel Your Overall Inbound Strategy?

Email Marketing 98

Email Marketing Inbound Marketing Transform Marketing 98

Search Engine Land

FEBRUARY 29, 2024

This article delves into personal experiences and industry insights, offering a comprehensive guide to mastering the art of ad buying. Observing nature and analyzing different industries and everyday experiences can provide insights into consumer behavior and new marketing strategies.

Finance 99

Finance Transform Retail Industry Insights 99

Hootsuite

NOVEMBER 25, 2019

Get key industry insights. Try using social media for financial services industry research. The Putnam survey found that an active presence is a critical component of a social media marketing strategy for financial service accounts. The use of social media in financial services: 5 key benefits.

Finance 145

Finance Food PR Management 145

Sprout Social

FEBRUARY 22, 2019

Uncover industry trends and happenings. Through social listening, brands can better understand everything from big-picture industry insights to how to better serve individual customers. Brands can’t afford to live in a bubble when it comes to their Instagram presence. Why Instagram listening matters so much.

User-Generated 112

User-Generated Health Industry Insights Analytics 112

Sprout Social

JANUARY 5, 2023

The end result is a more meaningful and effective social media marketing strategy. . Social listening strategies for brands. Social listening provides awesome opportunities to translate these conversations into actionable business insights. Industry insights: analyzing discussions or hashtags within an industry.

Health 98

Health Industry Insights Shipping Energy 98

Martech

MARCH 17, 2022

What other aspects of the strategy and process could be influencing our outcomes? As mentioned above, industry insights are all about good data. These insights inform your RevOps team of current trends and how (and to what extent) they can be leveraged to help your business. Is that working for the company?

Price 117

Price Transform Customer Journey Communications 117

Sprout Social

MAY 7, 2019

Social marketers know that the data they get from regular conversations and interactions with audiences is a powerful measure of what customers want from brands and where they expect them to be headed. These are just a few of the key consumer insights we uncovered in the Index.

Social Media Marketing 111

Social Media Marketing Entertainment Transform Marketing 111

Bannerflow

MARCH 30, 2022

The Association of National Advertisers found cost is one of the top factors in taking digital marketing in-house. However, cutting the costs involved in hiring external agencies means your budget can be better directed into your marketing strategies and innovation.

Branding 98

Branding Transform Communications Digital Marketing 98