Hubspot Marketing

FEBRUARY 10, 2025

Who do they turn to for advice or industry insights? The answers to these questions will inform not just the personalities and platforms you use in your B2B influencer marketing campaigns but also the messaging. Influencer Marketing Strategy: How to Build a Plan Creators & Customers Will Love [+ Templates] 7.

Influencer Marketing 108

Influencer Marketing Branding B2C Marketing 108

Martech

MAY 3, 2022

A solid social media marketing strategy can make or break your business’s social media presence. Marketers should ask themselves the following questions while formulating their social media marketing strategy. Facebook has a strong appeal to millennials too , but less so to Gen Z. What are your goals?

Social Media Marketing 144

Social Media Marketing Gen Z Branding Millennials 144

SocialPilot

JANUARY 14, 2024

If you want to craft well-thought-out marketing strategies , then take insights from the below LinkedIn statistics. Millennials make up 20.4% LinkedIn is used by 97% of B2B marketers as part of their content marketing strategy. 60% of LinkedIn users actively seek industry insights.

User-Generated 105

User-Generated Millennials Promotion Industry Insights 105

Sprout Social

FEBRUARY 21, 2022

As a professional network and learning tool, LinkedIn is a great home for thought leadership and industry insights. Recent data shows 68% of video marketers plan to include LinkedIn in their video marketing strategy in 2022—up 5% from last year. Create a Live stream. Use video to create a helpful Product Page.

Thought Leadership 145

Thought Leadership Gen Z Real Estate Education 145

Hubspot Marketing

AUGUST 9, 2023

For example, a presentation on social media targeted at Gen Z will differ from that targeted at Millennials. For instance, don’t make a presentation on the “best lead generation strategies.” Pro tip: Always consider your audience’s knowledge level on the topic before drafting your presentation. Step 3: Be novel.

Neuromarketing 98

Neuromarketing Gen Z Energy Transform 98

Hootsuite

MAY 9, 2023

Dive into paid advertising One of the biggest benefits of using a social media marketing strategy for real estate is the ability to boost your efforts with paid social media. You never know when a potential client will need a nudge in the right direction, so be sure to share your knowledge and industry insights widely.

Real Estate 98

Real Estate Social Media Marketing Marketing Marketers 98

Martech

FEBRUARY 19, 2025

However, marketers must understand and work with TikTok’s culture to succeed. This guide covers key data, user demographics, marketing strategies, content creation and best practices for B2B success on TikTok. Table of contents Why use TikTok for B2B marketing? Why use TikTok for B2B marketing? Also: 18.2%

Gen Z 110

Gen Z Law B2C Entertainment 110