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How to Market a Manufacturing Company in 2024

Marketing Insider Group

As technological advancements and consumer behaviors shift, staying ahead of the marketing curve is becoming increasingly critical. This evolution will create challenges in the manufacturing industry, but it’s also an exciting time that should facilitate growth. This step begins with thorough market research.

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Semrush acquires Third Door Media, including MarTech

Martech

The editorial and conference teams will remain in place as part of Semrush. While many marketers see Semrush as a software provider, it’s also a martech platform, offering tools that go beyond software to enhance marketing strategies. Most of the changes will affect those of us behind the scenes on the MarTech team.

Law 131
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Storytelling with data: Strategies to captivate your audience

Hootsuite

And that time is now, because data storytelling isnt a fairytale: its an effective visual marketing strategy that can help you build trust, engagement, and sales for your brand. We sat down with Vancouver-based digital marketing manager Leeann Froese of Town Hall Brands for expert insight on every chapter of data storytelling.

PR 121
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How to Create a B2B Social Media Strategy [Examples and Tools]

SocialPilot

A well-designed strategy makes sure your social media presence complements your overall business goalsnot just a place to share holiday pictures. Lets dive into the six steps to build a strategy that delivers results. You can use tools like SocialPilot to easily get all of this data in one place.

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From Zero to Hero: A Beginner’s Guide to Making Money as a Blogger

Jeff Bullas

It helps you to establish yourself as a thought leader: By discussing the latest trends and industry insights, you will be able to establish yourself as someone who is at the forefront of your field. So my blog monetization included speaking gigs, consulting contracts, workshops, influencer marketing campaigns and more.

Fashion 230
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How to Harness B2B Influencer Marketing to Grow Your Brand

Hubspot Marketing

Who do they turn to for advice or industry insights? The answers to these questions will inform not just the personalities and platforms you use in your B2B influencer marketing campaigns but also the messaging. Source HubSpot contributor Kinzal Jalan gets more granular on how to set your influencer marketing budget here.

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Your 2025 Social Media Checklist: Start the Year Strong

Buffer Marketing

If you need to direct people to multiple places, use a simple link-in-bio tool like Start Page. Check that your email, website, and any other key links are updated. Callout: Try Start Page → Align your branding Branding isn’t just about fun colors and fonts—it’s about recognizability.