Martech

NOVEMBER 15, 2023

Industry-specific videos. Video content that simplifies complex industry practices, like a tutorial series. Appearances on reputable platforms to discuss industry insights, such as a sustainability expert talking about renewable energy on a podcast. Interviews and podcasts. LinkedIn posts.

Thought Leadership 138

Thought Leadership Energy Marketing Marketers 138

Sprout Social

NOVEMBER 23, 2022

Employee advocacy —the promotion of a company that an individual works at—can supercharge brand awareness, sales leads and talent acquisition on any channel. Tip 7: Set an internal promotion schedule. From deep thought leadership to relevant memes commenting on industry insights, content is powerful.

Thought Leadership 126

Thought Leadership Promotion Industry Insights Analytics 126

Marketing Insider Group

AUGUST 29, 2023

Employee Advocacy More and more companies are asking their employees to promote the brand on their personal social media channels. Specifically, employees are sharing positive news, stories, and insights about their workplace, products, or services. Introduce rewards or recognition programs for employees who actively promote the brand.

User-Generated 118

User-Generated Entertainment Whitepaper Industry Insights 118

Adobe Experience Cloud Blog

MARCH 13, 2018

Our report found that 71% of editors see overly promotional content as a major problem. Editors and their readers might want helpful tips or unique industry insights, but too bad—you’re going to write an 800-word billboard.

Thought Leadership 134

Thought Leadership Industry Insights Communications Digital Marketing 134

Rock Content

FEBRUARY 5, 2024

Host exclusive Q&A sessions, product demos, or industry insights directly through this channel. Promote events with event reminders and involve your audience in fundraisers, showing the human side of your brand. I mpact on Marketers: Plan and promote your live sessions. Via Meta 2.

Entertainment 97

Entertainment Industry Insights Retail Promotion 97

Hubspot Marketing

MARCH 21, 2024

Besides popular directories, Houzz, HomeAdvisor, and BuildZoom are specific for promoting construction businesses. Founders and CEOs are now in charge of promoting their businesses and generating leads on social media platforms. For instance, LinkedIn is great for sharing industry insights, blog posts, case studies, and testimonials.

Marketing 118

Marketing Marketers User-Generated Promotion 118

Marketing Insider Group

MAY 31, 2023

And while paid ads and promotional partnerships are great ways to gain traction, organic website traffic is foundational to gaining visibility, enhancing engagement, generating leads, and driving conversions. A great website drives customer engagement, builds brand credibility, and can help foster a community around your products or services.

Transform 132

Transform User-Generated SEO Fashion 132

SmartBrief - Marketing

AUGUST 13, 2024

Whether you’re a seasoned professional, a business owner or just starting your career, having the latest industry insights at your fingertips is vital. Key Topics Covered: Marketing strategies and digital promotions Data-driven campaign optimization AI in marketing and regulations Subscribe to MMA SmartBrief for Modern Marketing here.

Market Trends 86

Market Trends Advertising Advertisers Digital Marketing 86

Adobe Experience Cloud Blog

DECEMBER 4, 2019

Are you a marketing professional interested in developing your leadership presence, becoming a sought-after speaker, building a quality network, getting promoted, and multiplying your salary? We have great news – it is possible to obtain this overwhelming number of achievements in just a year through the Marketo Champion Program.

Thought Leadership 107

Thought Leadership Industry Insights Analytics Promotion 107

Sprout Social

FEBRUARY 4, 2020

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products. On LinkedIn’s professional-focused network, influence, audience, and authority are built upon expertise.

Influencer Marketing 117

Influencer Marketing Branding User-Generated Marketing 117

Litmus

APRIL 29, 2020

We believe in the power of data-driven industry research. Reliable industry insights help all of us benchmark our programs against our peers, identify trends, uncover opportunities for improvement—and ultimately, help push the industry forward. Take the survey ?. Take the survey now. Tweet this ?. About Women of Email.

Non-Profit 78

Non-Profit Thought Leadership Industry Insights Promotion 78

Litmus

APRIL 30, 2020

We believe in the power of data-driven industry research. Reliable industry insights help all of us benchmark our programs against our peers, identify trends, uncover opportunities for improvement—and ultimately, help push the industry forward. . Take the survey ?. Take the survey now. Tweet this ? . About Women of Email.

Non-Profit 78

Non-Profit Thought Leadership Industry Insights Promotion 78

Calvyn Lee Blog

MAY 21, 2022

By promoting your products. Develop content focused solely on potential new hires and promote Lead Gen Forms. Start with engaging both audiences directly, promoting your employee culture. Question 60: Joseph recently launched his startup, and he’s considering creating multiple Showcase Pages to promote his individual products.

Thought Leadership 130

Thought Leadership Marketing Marketers Whitepaper 130

Litmus

OCTOBER 17, 2024

Share informative and engaging content, such as how-to guides, reports, blog posts, video tutorials, expert interviews, podcasts, or industry insights, that resonate with subscriber’s interests and needs. Here are a few effective strategies to encourage interaction: Include high-value, relevant content.

Email Marketing 108

Email Marketing Customer Journey Customer loyalty eCommerce 108

Sprout Social

OCTOBER 20, 2022

Our social, PR and content teams collaborate to decide which content we promote in our Advocacy platform. Industry insights and news. We include our content (launch materials, blog posts, social content, etc.) and third party articles. We prioritize sharing: Employer brand content. Owned and earned thought leadership.

Thought Leadership 125

Thought Leadership PR Industry Insights Place 125

Sprout Social

MAY 1, 2017

Don’t promote right off the bat or else you’ll find little interactions and participation. Provide something of value like your industry insights or previous experience. Promote Your Brand Enthusiasts. Another way to show you’re willing to get the conversation going is by promoting your brand enthusiasts’ content.

User-Generated 111

User-Generated Promotion Communications Management 111

Sachs Marketing Group

APRIL 3, 2023

Engaging with your customers through surveys and polls in your emails can help you uncover valuable insights that will improve your product offerings and overall customer experience. Offer incentives like limited-time promotions or exclusive content to entice them to re-engage with your brand.

Email Marketing 98

Email Marketing Inbound Marketing Transform Marketing 98

Scoop.it!

APRIL 18, 2023

It’s best suited for content curation , as your posts can encompass information from relevant sources, industry insights, and statistics that can help educate your target audience. You can share your latest offers, product insights, content updates, and more. Social Media Posts Social media has over 4.74

Branding 86

Branding User-Generated Thought Leadership Industry Insights 86

Marketing Insider Group

APRIL 24, 2023

Since Dogpile’s algorithm prioritizes quality over quantity, this alternative search engine is best used if you want to gain valuable insight from the collective. Openverse Image Source: Openverse Openverse is an open-source search engine that was created by Creative Commons, a nonprofit organization that promotes free and open culture.

Non-Profit 120

Non-Profit User-Generated Advertising Advertisers 120

SocialPilot

MAY 7, 2024

Spot industry trend With close to 666 million Monthly active users (MAUs), Twitter functions like a giant conversation platform. Hashtags, trending topics, and discussions allow you to see what issues, ideas, and events are gaining attention in your industry right now and quickly identify trends.

Real Estate 96

Real Estate Marketing Marketers Promotion 96

Marketing Insider Group

SEPTEMBER 18, 2023

In a world where everyone is shouting, the most compelling voice is not the loudest, but the most insightful. The key is to tailor your content to your specific audience’s needs and interests, whether that’s industry insights or lifestyle tips. Q: Do I Need a Big Team to Manage Content Marketing? A: Not necessarily.

Content Marketing 136

Content Marketing Customer loyalty Education Marketing 136

Bannerflow

SEPTEMBER 10, 2021

How did display advertising help promote the rebrand? We produce many different formats every month and it’s a great way to promote our different offers and products. Therefore, it was a central part of our marketing mix when promoting the rebrand and communicating that Tele2 and Com Hem were becoming one.

Marketing Mix 98

Marketing Mix Advertisers Advertising Communications 98

SocialPilot

JANUARY 14, 2024

LinkedIn Usage Statistics Linkedin is a goldmine of knowledge for professionals seeking insights on the latest industry trends. And to promote it, they are passing the baton to employee advocacy. 60% of LinkedIn users actively seek industry insights. Content created by Creator’s account sees 30% more engagement.

User-Generated 91

User-Generated Millennials Promotion Industry Insights 91

Marketing Insider Group

JANUARY 2, 2015

The word “exclusive” in email promotional campaigns increases unique open rates by 14%. 60% of LinkedIn users are interested in industry insights. Consumers who received email marketing spend 83% more when shopping. Their orders are 43% larger and they order 28% more often, too. icontact ). Billion Dollar Graphics ).

Content Marketing 111

Content Marketing Customer Acquisition User-Generated Retail 111

Animalz blog

DECEMBER 14, 2023

For example, data from product analytics, quotes from user interviews, and industry insights from competitive research. It details strategies for how to make the most of these peaks, like planning cross-promotion opportunities and customizing your show page for new listeners leading up to these months.

Product 115

Product User-Generated Thought Leadership Customer Acquisition 115

Search Engine Land

APRIL 24, 2024

Whether you’re promoting B2B products and services, recruiting talent or establishing thought leadership in your industry, LinkedIn provides a conducive environment for business-related interactions. They are a cost-effective option for increasing visibility and driving traffic to your website.

Advertising 89

Advertising Advertisers Thought Leadership User-Generated 89

Marketing Insider Group

AUGUST 1, 2023

To improve your Follower Count and Growth, you need to attract and retain new followers by: Posting engaging content Interacting with your followers Running social media campaigns Sharing valuable industry insights Showcasing your products or services Highlight customer testimonials 12.

Whitepaper 98

Whitepaper Thought Leadership Promotion Customer loyalty 98

Hootsuite

MAY 9, 2023

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. It also helps agents establish relationships with potential clients, nurture existing ones, and cultivate a network of industry professionals. Targeting Looking for high-net-worth clients?

Real Estate 94

Real Estate Social Media Marketing Marketing Marketers 94

Sprout Social

NOVEMBER 9, 2022

Takeaway : Don’t limit your strategy to promotional content alone. Create an Industry Insights Listening Topic to synthesize larger conversations that are happening in your industry. They also ensure that fans of the brand see Bumble as more than just another dating app. Its purpose makes it stand above the rest.

Branding 116

Branding Communications Entertainment Industry Insights 116

Bannerflow

AUGUST 17, 2021

Their ads tend to have a colour palette that mimics the shoes they are promoting. For example, they utilised the feature of a slider to help promote Samsung’s Frame TV. Their display and social ads blend creative copy, vibrant visuals and their core messaging in an enormously powerful way.

Advertising 98

Advertising Advertisers Retail Shoppers 98

Vertical Response

OCTOBER 9, 2023

This can include in-depth industry insights, expert interviews, or access to a private community where members can network and learn from each other.Creating premium subscription plans not only provides an additional revenue stream, but it also allows you to establish a deeper connection with your audience.

Non-Profit 69

Non-Profit Affiliate Marketing Transform Email Marketing 69

Neil Patel

OCTOBER 8, 2020

Through this process, you will uncover potential opportunities that go beyond backlinking, such as cross-promoting each other’s email lists. In this sense, the best content will likely come from combining your industry insights with the skills of a link building consultant. 1) Create Linkable Content.

SEO 118

SEO User-Generated Place Communications 118

Bannerflow

SEPTEMBER 7, 2021

Promoting the Ford Mustang Mach-E, Ford’s flagship electric vehicle, the ads allow the viewer to personalise their new car for themselves. The Ford Mustang Mach-E. Norwegian publisher, Amedia Kreativ , took interactive display advertising to the next level with its inventive and localised campaign for its customer Solberg Bil.

Advertising 98

Advertising Advertisers Gen Z Millennials 98

Rock Content

MARCH 23, 2023

Consumers these days loathe being sold to, and with so much content cramming the web, companies need a new way to stand out without focusing solely on promoting their products and services. You can accomplish this by regularly adding content and avoiding the urge to inundate readers with too much promotional material.

Real Estate 94

Real Estate Marketing Marketers Finance 94

Bannerflow

APRIL 15, 2021

Advertising and promotion. Social media reach – did using story formats to promote your post make it go viral or increase overall engagement? To achieve this, it combines the most effective elements of both creativity and marketing. There are also different approaches to the many types of creative marketing, these include: Branding.

Transform 98

Transform Key Performance Indicator Marketing Marketers 98

Search Engine Land

NOVEMBER 17, 2023

Give up on ever making money, sharing your work with others, or promoting your products or services. Promotes the company’s value proposition of saving money. And why do businesses promote themselves online? However, not everyone felt that any presence of commercial promotion online would count as spam. That’s… it.

SEO 121

SEO Advertising Advertisers Promotion 121

Bannerflow

JANUARY 18, 2022

Not to mention local imagery of the car dealership, Solberg Bil, which is promoting the product. At the heart of Amedia Kreativ’s campaign for the new Ford Mustang Mach-E is rich media interactivity. This a great example of how a publisher, can take a brand, add context to its material.

Advertising 98

Advertising Advertisers Promotion Management 98