Marketing Insider Group

OCTOBER 16, 2024

We all know that consumers are using social media to interact, but the tool’s reach is far greater than that. B2B social media marketing builds connections between businesses through platforms like LinkedIn, Twitter, and Facebook, helping companies reach key decision-makers and industry influencers.

Social Media Marketing 112

Social Media Marketing Key Performance Indicator Whitepaper Industry Insights 112

Marketing Insider Group

AUGUST 27, 2024

Content Marketing Content marketing is another vital strategy. Creating valuable content like blogs, whitepapers, and case studies establishes your company as an industry expert. Social Media Marketing Social media marketing is equally important.

Manufacturing 117

Manufacturing Whitepaper Marketers Marketing 117

Lusha

JULY 11, 2024

Demand generation also leverages social media marketing, SEO, and other channels to increase brand visibility and reach. Lead generation tactics often involve gated content, such as white papers or webinars, that require users to provide their email addresses or other contact details in exchange for access.

Whitepaper 52

Whitepaper eBook User-Generated Education 52

Calvyn Lee Blog

MAY 21, 2022

Explore if there are any whitepapers that can be broken down into bite-sized content. News, industry POVs, company culture, blog posts. Infographics, whitepapers, videos, playbooks. Annual reports, research papers, industry insights. Industry Insights. Build a plan to post one video per day.

Thought Leadership 130

Thought Leadership Marketers Marketing Whitepaper 130

Exposure Ninja

JULY 5, 2023

Here are some examples of different content marketing strategies to inspire your own: Thought Leadership: Position your brand as an industry expert by creating insightful, authoritative content that addresses current trends, challenges, and innovations. Content Marketing Example HubSpot is a shining star in the content galaxy.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketers Marketing 52

Hubspot Marketing

MARCH 21, 2024

For instance, LinkedIn is great for sharing industry insights, blog posts, case studies, and testimonials. Twitter is great for joining relevant discussions, sharing tips, and engaging with industry professionals. You need a targeted lead generation campaign that brings in a steady source of high-quality leads for your company.

Marketers 111

Marketers Marketing User-Generated Promotion 111

Sachs Marketing Group

JUNE 21, 2023

Digital marketing is the knight in shining armor for increasing brand awareness. By utilizing strategies like search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing, you can reach a larger audience and make a lasting impression. What is the best strategy for brand awareness?

Digital Marketing 52

Digital Marketing Branding Transform Marketers 52