Remove Industry Insights Remove Target Market Remove Video Marketing
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Diving Deep Into Marketing in Construction (My Takeaways)

Hubspot Marketing

Construction companies swooped in and launched targeted marketing campaigns. For instance, LinkedIn is great for sharing industry insights, blog posts, case studies, and testimonials. Facebook and Instagram work well for showcasing your stunning projects, behind-the-scenes, how-to videos, and community service.

Marketers 128
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Best B2B Marketing Strategies in 2023

Exposure Ninja

Two-way communication: Social media enables real-time interaction with your audience, fostering genuine relationships and allowing you to gather invaluable feedback directly from your target market. Then, create targeted marketing campaigns that address their unique needs. That’s the power of video marketing, baby!

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B2B marketing on TikTok: What you need to know

Martech

Create educational videos: Make videos that teach the audience something new, positioning the brand as an expert in its niche. Businesses can quickly and effectively share product demonstrations, industry insights, company culture, etc. This builds transparency and humanizes the brand, making it more relatable.

Gen Z 118