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📚 How I Designed a LinkedIn ThoughtLeadership Content Creation System 📚 Ask Buffer: How Can You Batch Content for Social Media? Try out new formats alongside proven content types to keep things fresh without losing what already works. Design graphics or templates for upcoming promotions.
A well-crafted content marketing strategy is the cornerstone of an effective B2B marketing campaign. Establishing thoughtleadership: Share valuable content, join industry discussions, and showcase your expertise on social media to position your brand as a thought leader and go-to resource in your field.
Video can boost campaign conversion rates by 34% , and 87% of videomarketers say they see a positive return on investment for videos. If you have the budget for paid ads, stay competitive against Facebook’s organic reach and other brands’ paid content by turning your videos into ads. Share data points.
Share thoughtleadership and expertise: Create educational content that addresses the audience’s pain points and showcases a unique perspective to establish the brand as a thought leader in the industry. As blog posts and white papers can deliver B2B thoughtleadership, so can TikTok.
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