Marketing Insider Group

OCTOBER 16, 2024

In fact, according to Statista, 44% of B2B professionals believe it’s the most important platform for their businesses, and 86% of B2B marketers are actively using LinkedIn. Regularly update your page with fresh content like articles, company news, or industry insights.

Social Media Marketing 119

Social Media Marketing Key Performance Indicator Whitepaper Industry Insights 119

Set Up

JANUARY 21, 2025

Adapt to Changing Needs: With the rise of certain priorities like shopper and multicultural marketing, Agencies should reevaluate their offerings in relation to the market and invest in tailored services that align with growing priorities. Proactively Communicate: Clients value Agencies that understand their business.

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Litmus

OCTOBER 17, 2024

Today, the email marketing funnel encompasses much more than the initial sale: it reflects every stage of the customer journey, using email as a vital touchpoint to nurture advocacy. Retaining customers and fostering their loyalty are essential components of the email funnel. Personalize content based on data.

Email Marketing 107

Email Marketing Customer Journey Customer loyalty eCommerce 107

Marketing Insider Group

DECEMBER 18, 2023

How to Create Marketing Strategies for Complex Products There are a few ways you can build a successful marketing strategy that delivers measurable results, even if you’re promoting the most sophisticated and complex products. Traditional marketing starts with the product. Effective marketing works in reverse.

Marketing Strategy 124

Marketing Strategy Product User-Generated Marketing 124

SocialPilot

FEBRUARY 17, 2025

Publish LinkedIn Articles and industry insights to bring professionals to your site. Leverage Retweets & Reposts: Create retweet-worthy content on Twitter (X), like industry insights, polls, or bold opinions. Twitter (X): Ideal for real-time updates and brand engagement. LinkedIn: A must for B2B brands and agencies.

Transform 40

Transform User-Generated SEO Promotion 40

Bannerflow

MARCH 23, 2020

It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Yet, without the use of effective technology in-house is just as time consuming and difficult as traditional marketing models.

Transform 87

Transform Branding Advertisers Advertising 87

Sachs Marketing Group

JULY 7, 2023

Unlike traditional marketing efforts, content marketing is less about selling and more about providing value to your audience, fostering trust and building relationships. The beauty of this type of marketing lies in its two-way communication.

Content Marketing 52

Content Marketing Real Estate Marketing Marketers 52