Marketing Insider Group

AUGUST 27, 2024

Website Optimization A digital marketing strategy starts with website optimization. Your website must be user-friendly and mobile-responsive, ensuring a smooth experience for visitors on any device. Creating valuable content like blogs, whitepapers, and case studies establishes your company as an industry expert.

Manufacturing 124

Manufacturing Whitepaper Marketing Marketers 124

Buffer Marketing

JANUARY 30, 2025

Are certain formats (videos, carousels, memes, text posts) consistently outperforming others? If short-form videos generate the most engagement, prioritize them. Try AI tools for: Content ideas: Generate post topics, video scripts, or social media captions. Once you spot patterns, double down on what works.

User-Generated 102

User-Generated Education Analytics Thought Leadership 102

Hubspot Marketing

MARCH 21, 2024

In this article, I’ll discuss 13 marketing strategies you can use to find and acquire clients for your construction company. Construction Services Marketing Strategies Below are 13 marketing strategies you can use to generate leads and clients for your construction company. Turner Construction also has superb site health.

Marketing 128

Marketing Marketers User-Generated Promotion 128

Buffer Marketing

SEPTEMBER 25, 2023

Some AI tools can also help with social listening , competitor analysis, content personalization, and other repetitive tasks involved in social media marketing. Automated social media caption or text generation Words can be incredibly powerful. Here, I've sorted these AI tools into five distinct categories: 1.

Transform 131

Transform User-Generated Social Media Marketing Analytics 131

Sprout Social

DECEMBER 20, 2023

Suggestions by AI Assist generate captions with tone options in seconds. What makes it unique is that, as of the writing of this article, Buffer offers their AI Assistant to all new users, including those on the Free plan. BuzzSumo also has a robust influencer marketing tool.

Branding 137

Branding Price Influencer Marketing Transform 137

Exposure Ninja

JULY 5, 2023

A content marketing strategy is simply a comprehensive plan outlining how your business will create, distribute, and promote content to attract, engage, and retain your target audience. A well-crafted content marketing strategy is the cornerstone of an effective B2B marketing campaign. But wait, there’s more!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Martech

FEBRUARY 19, 2025

However, marketers must understand and work with TikTok’s culture to succeed. This guide covers key data, user demographics, marketing strategies, content creation and best practices for B2B success on TikTok. Table of contents Why use TikTok for B2B marketing? of TikTok’s US user base are Millennials.

Gen Z 117

Gen Z Law B2C Entertainment 117