Buffer Marketing

APRIL 22, 2025

It’s not a trend; video marketing is here to stay. Can you succeed in your social media marketing strategy with a text-first approach? You don’t need to hop on the video marketing bandwagon just because everyone says so. But don’t hop on video marketing just because everyone else is.

Video Marketing 74

Video Marketing Social Media Marketing Marketers Marketing 74

SocialPilot

FEBRUARY 5, 2025

Social media marketing has transitioned from a luxury to a necessity, becoming an alternative to traditional marketing tactics across all sectors, particularly within the hospitality industry. 88% of travelers use social media for travel inspiration. Start Your 14-day Trial 4. Why Is this Strategy Essential?

Social Media Marketing 52

Social Media Marketing Marketing Strategy User-Generated Marketers 52

Martech

JANUARY 9, 2024

They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Typically, they operate within a network of vetted influencers, which can be helpful to benchmark against other campaigns or market sectors. Don’t forget the legal bits. In your inbox.

Branding 137

Branding Logistics Influencer Marketing Affiliate Marketing 137

Search Engine Land

OCTOBER 23, 2023

To assist users in their research, marketers should optimize blog posts, create informative website pages, share empathetic social media posts addressing pain points, and produce videos guiding users in selecting the best product or service. Use emails and social media to include testimonials from happy customers.

Customer Journey 107

Customer Journey SEO Logistics Customer 107

Hubspot Marketing

MARCH 12, 2024

According to HubSpot’s Social Media Marketing Report , social media marketers already on TikTok planned to double down on their investment in 2023 — more than marketers on any other platform. “53% Fulfilled by TikTok: Merchants can now focus on your products while TikTok takes care of logistics.

Shipping 109

Shipping Logistics User-Generated Social Media Marketing 109

Hootsuite

JANUARY 9, 2023

Also, take a moment to think logistically about your prize and how you’re going to deliver it to the winner—for instance, an ice cream business is better off mailing a branded t-shirt than ice cream. Read Hootsuite’s best practices for influencer marketing. Step 4: Create your assets. Make a game of it. Free 30-Day Trial.

Logistics 29

Logistics Promotion Food Communications 29

Bannerflow

FEBRUARY 23, 2021

In fact, there’s a real sense of accessibility and practicality about these events – brands can reach wider audiences, thus breaking down logistical and geographical barriers. Swipe ups could be key for a brand’s social commerce. Influencer marketing will also continue to rise. Is there a catch?

Market Trends 97

Market Trends Transform Logistics Marketers 97