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Socialmediamarketing is essential for both startups and large corporations. Micro-influencers with smaller but highly engaged followings offer marketers more authentic connections with their audiences. for every $1 spent on influencermarketing, according to the Digital Marketing Institute.
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They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Here’s a great scope of work template from InfluencerMarketing Hub. Dig deeper: What marketers need to know about authenticity in influencermarketing Get MarTech!
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Aslam’s work extends beyond Solutions 8, contributing significantly to the digital marketing community as a Traffic Coach for DigitalMarketer.com and co-hosting the Perpetual Traffic Podcast 4. Her innovative approach has successfully harnessed the power of influencermarketing and data to elevate brands like Montblanc and Ray-Ban.
Optimism among marketers plummets to levels last witnessed during the Great Recession. Optimism about the economy is 50.9 (out out of 100) compared to just three months ago when it was 62.7. In February 2009, following the Great Recession of 2008, this rating was 47.7.
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