Jeff Bullas

FEBRUARY 26, 2023

InVideo: Edit Videos for Instagram For fast, easy and effective video editing, InVideo is one of the best Instagram tools out there. With video marketing on the rise, it’s important to keep up with the industry. I can openly recommend it to anyone looking for a program to create excellent quality videos.

Marketing 246

Marketing Marketers Analytics User-Generated 246

Scoop.it!

FEBRUARY 7, 2023

In this article, we’ve compiled a list of what you’ll need to do when inserting influencer marketing and user-generated content into your company’s marketing strategy. Video marketing. One of the most effective content types today for increased engagement is video. The result?

User-Generated 99

User-Generated Customer Journey Customer Affiliate Marketing 99

Hubspot Marketing

JANUARY 31, 2023

Instagram is also thriving in the influencer marketing space. Last year, it was the most-used platform for influencer marketing in the U.S. – and more marketers are planning to use Instagram for their campaigns in 2023. It's no surprise that Instagram is ramping up its e-commerce capabilities.

Gen Z 129

Gen Z Millennials User-Generated Shipping 129

Search Engine Land

FEBRUARY 26, 2024

Top digital marketing goals for 2024. Content marketing trends. Emerging trends and data in Amazon marketing. Influencer marketing. Video marketing tactics and strategy. Emerging trends in paid advertising. Transformation in the SEO space.

Digital Marketing 125

Digital Marketing Thought Leadership Transform B2C 125

Girl Power Marketing

FEBRUARY 1, 2023

User-generated content works hard for your brand on many levels, the most powerful of which is word-of-mouth marketing. The simple truth is that humans are more likely to trust other humans over a brand, which is why influencer marketing is so powerful. Content conception, development, and creation take time, talent, and money.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Calvyn Lee Blog

JANUARY 28, 2023

Plus, the quick evolution of trends and jargon on the platform mean marketers that want to stay in conversation with TikTok audiences will rely even more heavily on social media monitoring.

Market Trends 130

Market Trends Gen Z Marketing Marketers 130

Marketing Insider Group

OCTOBER 21, 2021

The digital marketing landscape changes so much and so frequently that it’s almost impossible to imagine what the future of digital marketing may offer in terms of opportunities. What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions.

Digital Marketing 145

Digital Marketing Influencer Marketing Marketing Marketers 145

Customers.ai

JANUARY 17, 2024

Book a Demo Marketing Agency Trend #6: Video Content is Still Here Has video made every trends list for the past 10+ years? What is the significance of video marketing in current agency strategies? How important is content marketing for agencies today? Do we still need to include it?

User-Generated 105

User-Generated Marketing Marketers Analytics 105

Bannerflow

APRIL 19, 2022

In this article we explore how to maximise your digital marketing strategies and the four key forms of digital marketing your business needs: The impact of digital marketing strategies. Content marketing. Influencer marketing. Social media marketing. Video marketing. Video marketing.

Digital Marketing 52

Digital Marketing Marketing Strategy Whitepaper Influencer Marketing 52

Exposure Ninja

JUNE 23, 2022

Free Influencer Marketing Courses. Influencer marketing is among the newest digital marketing strategies and it has proven to be incredibly successful for many leading brands and startups alike. These free courses will help you get started and really gain the most value from your influencer campaigns.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Hubspot Marketing

MARCH 21, 2024

Create and promote more video content. Video marketing has become increasingly popular in recent years. Wyzowl's State of Video Marketing reveals that 91% of businesses use video as a marketing tool — an all-time high and a significant jump from previous years. But creating video content isn’t enough.

Marketing 115

Marketing Marketers User-Generated Promotion 115

Exposure Ninja

JULY 5, 2023

It’s no secret that people love watching videos, whether it’s cute cats, epic fails, or mouthwatering recipes. Video marketing is a game-changer for businesses, and here’s why. First off, video marketing is like a superpower for grabbing attention. For B2B marketing strategies, videos are the bomb.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Internet Marketing Ninjas

AUGUST 4, 2022

To discuss affiliate marketing, Jim Boykin, founder and CEO of Internet Marketing Ninjas , and Ann Smarty, IMN’s analyst, were joined by Truman Hedding, the branding expert with years of digital marketing experience. Truman Hedding is a growth hacker, PPC and video marketing expert, speaker and a successful agency founder.

Affiliate Marketing 84

Affiliate Marketing New Technology Marketing Marketers 84

Spiralytics

APRIL 23, 2023

With the goal of optimizing service operations, models for creating text, images, audio, and videos will become more essential to daily workflows in 2023. Influencer Marketing Will Continue to Rise Influencer marketing combines traditional and modern marketing strategies. billion in 2022. billion in 2022).

Market Trends 52

Market Trends Digital Marketing Gen Z Customer loyalty 52

Exposure Ninja

JULY 6, 2023

Understand Your Audience The foundation of any B2C marketing campaign is a good understanding of your audience. Master Video Marketing Video marketing is an integral part of any solid content B2C marketing strategy. Short-form video is a better fit for you than long-form, or vice-versa.

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Rock Content

JANUARY 7, 2024

Wherever you may be in your current use of video content, now is the time to learn how you can maximize its impact and achieve the results you want now rather than later. The Rise of Video Marketing You only have to spend a few minutes cruising around the web to realize the rise of video marketing is pervasive.

Entertainment 95

Entertainment Video Marketing Thought Leadership Education 95

Hubspot Marketing

SEPTEMBER 9, 2024

Explore which influencers and creators your Gen Z buyers follow and if you can potentially partner with them. Learn more about your options for influencer marketing in our ultimate guide. Plus, video is known to be more memorable and engaging than static text alone. Read The Ultimate Guide to Video Marketing.

Gen Z 135

Gen Z Millennials Entertainment User-Generated 135

Search Engine Land

FEBRUARY 21, 2024

Omnichannel marketing In the current marketing ecosystem, omnichannel marketing is not a choice but a necessity. Video marketing Short videos on apps like TikTok and Reels are super popular and grab attention quickly.

Customer Journey 112

Customer Journey SEO Customer Transform 112

Customers.ai

DECEMBER 12, 2023

Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. Q: How can ecommerce businesses leverage influencer marketing tools?

eCommerce 124

eCommerce PR User-Generated Marketing 124

Orbit Media Studios

JULY 27, 2022

If videos are in the SERP for the person’s name…. Record a video interview with that person. Or really anyone doing organic influencer marketing and interviews. A lot of interviews are done on video. And those videos are usually hosted on YouTube. This tip is for all of the podcasters out there.

SEO 122

SEO PR Manufacturing Analytics 122

Hubspot Marketing

MARCH 20, 2023

Here’s how marketers currently measure up to consumer preference: Marketers most often leverage short-form video as part of their social media strategies (58%) — third place in general overall, but especially important to Gen Z and Millennials. Consumers also want to see short-form videos, so create TikToks, YouTube Shorts, etc.

Gen Z 145

Gen Z Millennials User-Generated Social Media Marketing 145

SocialPilot

JANUARY 9, 2024

On the video front, new AI for social media video creation tools like Runway ML, Lumen5 , and Synthesia have revolutionized the video marketing landscape. These tools can seamlessly translate your text, images, or video prompts into professionally edited videos.

Transform 111

Transform Social Media Marketing User-Generated Advertising 111

Exposure Ninja

OCTOBER 16, 2023

Video Marketing Video marketing differs from traditional TV adverts in that it covers a broader range of topics and is more adaptable. TV ads must be broad to appeal to a wide audience, whereas video marketing can be tailored to specific questions, products and audiences.

Telemarketing 52

Telemarketing Outbound Marketing Direct Mail Inbound Marketing 52

Sachs Marketing Group

DECEMBER 1, 2023

Remember, the goal of email marketing is to build relationships, so keep your communications human, personal, and respectful of your audience’s inbox. Video Marketing Video marketing in 2024 continues to be an impactful way for small businesses to connect with their audience.

Key Performance Indicator 97

Key Performance Indicator Marketing Marketers SEO 97

Sprout Social

APRIL 25, 2024

You’ll walk away with recommendations tailored to your business goals and marketing maturity, so you can implement strategic upgrades quickly. YouTube marketing strategy template A lot goes into video marketing on YouTube. To get the most out of your influencer partnerships, you need to treat them as just that—partners.

Social Media Marketing 120

Social Media Marketing Key Performance Indicator Influencer Marketing Management 120

Neil Patel

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. How Can Marketers Use VTubers? Marketers can use VTube creators as part of their influencer marketing campaigns. VTubers are taking video marketing to new levels.

Fashion 106

Fashion Promotion Influencer Marketing Energy 106

Chief Martec

JANUARY 1, 2024

When customers embraced social media — Facebook, Twitter/X, LinkedIn, Instagram, TikTok — marketers had to embrace social content, social advertising, social customer service, social reputation management, influencer marketing, etc. And that’s just the customer-facing side of martech.

Transform 107

Transform User-Generated Customer Journey SEO 107

Martech

SEPTEMBER 26, 2022

Referral, affiliate or influencer marketing. Referral marketing, affiliate marketing and influencer marketing all allow you to reach your target audience and build interest. Experiential marketing. Experiential marketing is sometimes called engagement marketing or participation marketing.

Transform 105

Transform B2C Finance Affiliate Marketing 105

Hubspot Marketing

SEPTEMBER 29, 2023

You can think of this strategy as a mix of influencer marketing and word-of-mouth marketing. On top of that, they re-publish webinars and pre-recorded videos on their YouTube channel , which students can access at any time. Video Marketing The human brain processes visuals 60,000 times faster than text.

Education 108

Education Market Trends Marketing Marketers 108

Calvyn Lee Blog

DECEMBER 3, 2023

Spotlight Benefits in B2B Video Marketing Think B2B marketing can’t effectively leverage video? Leverage Influencers to Reach B2B Audiences You read that right – B2B influencer marketing can make a major impact even in business to business ! Think again!

Content Marketing 130

Content Marketing Thought Leadership Marketing Marketers 130

SMA Marketing

APRIL 13, 2023

Influencer Marketing or Affiliate Marketing - In some industries, sponsorships and paid promotions may help a company expand reach, build trust, and connect with new buyer personas. Podcasting and Video Marketing - The preferred learning method continues to evolve. Podcasts allow people to learn on the go.

Affiliate Marketing 94

Affiliate Marketing Marketing Marketers Digital Marketing 94

Hubspot Marketing

MAY 14, 2019

Influencer Marketing. Influencer marketing is designed to tap into an existing community of engaged followers on social media. Influencers are considered experts in their niches. These individuals have a large influence over an audience you might be trying to reach, and can be helpful marketing to those buyers.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Martech

AUGUST 26, 2024

Would the results be this good without a creative team of humans driving the text-to-video model? Exploring 7 alternative AI video generators While waiting for Sora, I taught two online classes on influencer marketing and AI at the New Media Academy in Dubai, UAE.

Transform 108

Transform Influencer Marketing Product Product Marketing 108

Marketing Insider Group

DECEMBER 18, 2019

Paid Social Advertising: Like we mentioned above, LinkedIn is ahead of the pack when it comes to trust, and B2B marketers are regularly turning to LinkedIn to spend a good portion of their paid advertising budget. Influencer Marketing: Influencers don’t just live on Instagram—they’re everywhere.

Marketing Mix 137

Marketing Mix Thought Leadership Manufacturing Finance 137

Digital Marketer

OCTOBER 24, 2022

As you’ll notice from the image below, the top in-demand skills in the marketing world on LinkedIn are: social media marketing, paid search, social media, search engine marketing, and marketing in general. The key here is not to overwhelm yourself by trying to specialize in all areas, as no one will expect this of you.

Digital Marketing 82

Digital Marketing Copywriting Marketing Marketers 82

Hootsuite

MAY 18, 2023

In a nutshell, short-form video content is popular because: It’s easy to create and share It can be easily viewed on the go Social media algorithms promote content users like Algorithms make discoverability and virality easy It requires minimal production costs #1 Social Media Tool Create. chipotle Get it early on @roblox.

User-Generated 122

User-Generated Video Marketing Shipping Product 122

Martech

FEBRUARY 11, 2022

And, monetization options for creators may also help drive adoption as well as influencer marketing opportunities on YouTube. The new Shorts features may help it compete against TikTok and Instagram. Being able to reply via a Short can keep users engaged on the platform for longer. Additional reporting by Kim Davis.

User-Generated 113

User-Generated Influencer Marketing Analytics Digital Marketing 113