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ManyChat Achieves ISO 27001 Certification

Many Chat

ISO 27001 is a widely understood and globally accepted information technology security standard. Achieving ISO 22001 certification means that ManyChat’s products and practices comply with a set information security standard. What is ISO 27001?

Law 105
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Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

Marketing Insider Group

If you keep up to date with new technologies in the content marketing industry, you’ve probably come across “artificial intelligence” and “content intelligence” before. Artificial intelligence is a branch of information technology that enables computers to […]. What is Artificial Intelligence?

Insiders

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Podcasts now a top channel for B2B marketing

Martech

That same survey found 39% of Information Technology companies plan to leverage podcast advertising in 2022. Some 38% of marketers working for retail companies say podcast advertising is the media channel with the biggest ROI, according to HubSpot. Also, HubSpot also reported that 18% of U.S.

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Planning for ABM? Avoid These Common Challenges

Marketing Insider Group

According to Information Technology Services Marketing Association, ABM is defined as “treating individual accounts as markets in their own right.” Account-based marketing (ABM) has gained a firm foothold in the B2B marketing world. Basically, you as a marketer are taking personalization to an elevated level.

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Planting seeds and building trust in a world of overnight wins

Martech

Resilience and reinvention: Miguel Hill’s career transition During the pandemic, I coached Miguel Hill, an independent insurance professional with a background in information technology. When he lost his job and faced financial challenges, we collaborated to define his core values, strengths and potential.

Transform 122
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Effective ABM Needs Effective Planning

Marketing Insider Group

According to Information Technology Services Marketing Association, ABM is defined as “treating individual accounts as markets in their own right.” Account-based marketing (ABM) is starting to gain a lot of traction in the B2B world. This basically means taking marketing personalization to a whole new level.

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Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

Marketing Insider Group

If you keep up to date with new technologies in the content marketing industry, you’ve probably come across “artificial intelligence” and “content intelligence” before. Artificial intelligence is a branch of information technology that enables computers to […]. What is Artificial Intelligence?