Marketing Insider Group

APRIL 29, 2024

Leveraging data and analytics isn’t just a new marketing trend —it’s a direct path to learning what’s working, what’s not, and how you can improve. Focus on key performance indicators (KPIs) that align with your goals. Choose metrics that give you insight into these areas.

Customer Acquisition 124

Customer Acquisition Customer Key Performance Indicator Transform 124

Lusha

MARCH 13, 2023

When starting a project, attacking a new marketing channel, planning a campaign, or even just checking you’re still on the right track, you need to be aware of some key B2B benchmarks for your industry. Shipping and logistics 2.7% Email marketing 2.4% Wait, that is a lot of pressure! B2B services 2.7% Staffing 5.1%

Real Estate 52

Real Estate Key Performance Indicator Logistics Shipping 52

Lusha

NOVEMBER 18, 2024

Lusha’s connections remove data barriers and streamline your sales and marketing work. Setting Goals for Sales Success A sales strategy without clear goals is like a ship without a compass. number of new leads, conversion rates). Define the activities, goals, and key performance indicators (KPIs) for each stage.

CRM 40

CRM Transform Price Communications 40

CXL

NOVEMBER 22, 2022

Goals determine your key performance indicators (KPIs) , which inform the metrics to track. KPIs vs. digital marketing metrics. KPIs and digital marketing metrics are often used interchangeably because they both measure performance. Demographics can also uncover new opportunities. – Seth Godin.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Lusha

NOVEMBER 18, 2024

Key Performance Indicators (KPIs) KPIs are numbers that help you track how well your prospecting activities are working. By watching these key indicators, you get valuable insights into your sales pipeline, lead quality, and overall prospecting success. Why is B2B prospecting so important?

Whitepaper 40

Whitepaper CRM Key Performance Indicator B2C 40