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How to Create a Social Media Marketing Strategy in 7 Steps

Buffer Marketing

Social media marketing is using social media platforms — like Instagram, LinkedIn, Facebook, X, etc. It also includes paid social media marketing, like running ads and influencer marketing. It shows what content will go live, when, and on which social media platform.

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5 influencer marketing KPIs to measure your next campaign

Sprout Social

The world of social media influencers has transformed significantly in recent years. What began as brands sending free products to popular social media users has now evolved into a multi-billion dollar industry, where contracted brand deals are closely aligned with targeted campaigns.

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Social Media Dashboard: Why You Need One and How to Create It

Buffer Marketing

Your job as a social media manager is to convert the raw data of social media metrics into something easily understandable for you, your team, and your executives. On the other hand, your social media team doesn’t need to know the thought process behind your social media marketing strategy.

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How to Supercharge Your Social Media Marketing Strategy

Sachs Marketing Group

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

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Social Media Analytics Dashboard: 4 Examples and How to Create One

SocialPilot

Ready to transform raw data into actionable insights? Lets jump straight into everything you need to know about choosing the right social media analytics dashboard for your needs. This lets you track key performance indicators (KPIs) without switching between multiple tools. The result?

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How to Create a Social Media Report: 6-Step Guide

SocialPilot

By the end of this guide, youll know exactly how to craft reports for your social media profiles that wow stakeholders, uncover valuable insights, and even save time while doing it. Lets dive in and transform the way you look at social media performance. What Is a Social Media Report?

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Social Media Benchmarks by Industry and Networks (2024)

SocialPilot

Social media benchmarks are your guiding compass, helping you measure how your current performance stacks up against the industry standards and competitors. You can confidently assess your engagement rates, follower growth, and click-through rates against industry standards and revise your social media marketing strategy.