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AI-powered martech releases and news: November 21

Martech

To be fair, the machines only violated one of Asimov’s Three Laws of Robotics: A robot may not injure a human being or, through inaction, allow a human being to come to harm. A robot must obey orders given by humans, except where such orders would conflict with the First Law. Bluecore , acquired the AI Shopping Assistant, alby.

Law 108
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2025 advertising trends cheatsheet: the future of marketing in a rapidly evolving world

illumin

As we dive into 2025, the advertising landscape is undergoing a massive transformation driven by new technologies, evolving consumer behavior, and changing regulatory frameworks. will have the edge, as this data will be more reliable than third-party data adhering to stricter privacy laws. Dont feel like youre prepared?

Gen Z 101
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Why ChatGPT will profoundly transform every marketing career, starting now

Businesses Grow

I experiment with every new technology so I can be a better consultant, teacher, and author. This technology levels the playing field and makes everybody an excellent content creator. In 2023, marketing and the marketing profession will be transformed. The ChatGPT struggle. I am a person who explores the edges.

Transform 145
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AI readiness checklist: 7 key steps to a successful integration

Martech

Artificial intelligence (AI) adoption can transform businesses through efficiencies, enhanced decision-making and even new revenue streams. Are employees open to new technologies and methods? Some teams may fear AI will lead to job loss or additional pressure to learn new skills. Assess the mindset of your team.

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When is a martech stack too complex?

Chief Martec

The pandemic motivated an enormous investment in digital transformation for companies, adding a ton of new technologies in all corners of their tech stacks. These encompass a ton of new tools and tactics that have expanded the scope of martech operations at many companies. GDPR and privacy laws = increased complexity.

Law 126
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Executive Insights: A Marketing Technology (MarTech) Conversation with Scott Brinker

Marketing Insider Group

This is where you see the people who are building web sites and applications and creating new offerings, I think of them as “market makers”, and they are actually creating these new technology offerings for an external audience then building them internally. A: That is a great question!

Transform 135
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How to protect customer trust when using AI

Martech

Dig deeper: How to transform customer experience with AI 2. ‘Is For example, a B2B SaaS company leveraging AI for personalized marketing should outline how customer data is encrypted, stored and processed and how they ensure compliance with data privacy laws. Is this content authentic, or just AI-generated fluff?’

Customer 123