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Email Inspiration: 16 Places to Look for Examples

Litmus

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. Good Email Code The go-to coding resource for Carin, our Email and Content Growth Marketing Manager, is Good Email Code. Management: What keeps you up at night about our business?

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5 Expert Tips for Effective Social Media Risk Management

Hootsuite

As a social marketer, you’re on the front lines of risk management. That’s why a social media risk management plan must be an essential part of your brand strategy. What is social media risk management? To do this, your team should have a social media crisis management response plan.

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Planning a merger or acquisition? Don’t forget social media

Sprout Social

M&A can be complicated, but having a structure and plan in place ensures you set your company and your social media team up for success. They need time to coordinate with the other company’s team and get a plan in place—it is not a simple process. The risks of excluding social from your M&A strategy.

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7 risks of not prioritizing social media governance

Sprout Social

Anyone who manages their company’s social media for a living operates every day in fear of being the one at the helm when the company Twitter account is hacked. It is about as exciting to most social media managers as getting a tooth pulled. It is about as exciting to most social media managers as getting a tooth pulled.

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Global Business: The Basics of Data Protection and Data Privacy

Adobe Experience Cloud Blog

Data Processor: This is a company that processes and manages data from data controllers. Most prospects of any company that are concerned about privacy want the data controller to tell them in clear language how their personal data is going to be managed. Data Controller. The most important words here are trust and transparency.

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When it comes to marketing technology, ends come before means

Martech

said Cesar Brea, partner at global management consulting firm Bain & Company. And a lot of this complexity made it difficult to manage the communications and the priorities at a time when they really needed to be nimble.”. Knowing your ultimate destination will tell you the core elements you have to have in place, she added.

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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

Human Resources solutions provider ADP offers several software tools and services for HR and payroll management. But online workout library ClassPass has managed to both carve out a name for itself as a fitness content publisher and come up with some unique angles on the same old fitness topics. SPARK by ADP. Breakthroughs by Pfizer.