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How to manage social media content creation across networks

Sprout Social

To successfully manage social media content creation across networks, you need to maintain a consistent brand voice, adapt to distinct formats and meet (or exceed) audience expectations. YouTube Studio also includes tools for monetization and copyright management, making it a popular platform for video creators.

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6 marketing team silos you need to break down, and how to do it

Martech

Instead of the usual planning meeting, invite a representative from sales leadership, a product manager and a customer success manager to a dedicated “Campaign Kick-off and Alignment Workshop.” Start with one upcoming, high-priority campaign. Dig deeper: The anatomy of marketing funnel automation 4.

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From third-party cookies to zero-party data: The new rules of email engagement

Hubspot Marketing

As Georgia Riga, Moosend’s Customer Success Manager, puts it: “Collecting zero-party data through an email preference center is just the start. Take this example: A user signs up for an employee management platform. They fill in “HR manager” as their job title and flag employee retention as a challenge.

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Facebook marketing in 2025: A VERY complete guide

Hootsuite

To enable your ads account, log in to Facebook with the profile that has admin access to your Facebook Page, then go to Meta Ads Manager. Yep, but dont sweat it: You can do this manually, but chances are you have other platforms to manage besides Facebook. text posts, photos, videos) Paid, or boosted, content (e.g, It’s so easy.

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Your guide to content repurposing: Get the most out of content

Welcome Software

Take a look at your Google Analytics account, check out what's getting the most engagement and shares on social media, hear from your account managers or customer success managers what their clients are shouting about. This will give you a good idea of the kind of high-quality content that is worth repurposing.

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Using User Personas to Boost Performance

Neil Patel

Userpilot Userpilot created a persona for a Customer Success Manager focused on one goal: product adoption. Source User Personas In Action The best personas are the ones your team can take action on. Here are two real-world examples of companies using personas to improve their results. They didn’t overcomplicate it.

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How Content Gap Analysis Bolsters Your Marketing Strategy

Hubspot Marketing

Here is an interesting take that Jocelyn Chan , the global marketing communications manager at TrusTrace , shared in the Contentoo-HubSpot study. At Omnisend, we go beyond reading product and service reviews and look for recurring questions in live chat support conversations and client calls with our customer success managers.