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I like to say customer service is the newmarketing. So the PR friendly one is, I created a manufacturing company. So when I sold the manufacturing company, I thought, well, this is what I do. So that is the PR friendly official story. Micah Solomon (02:43): Absolutely. John Jantsch (02:48): Yeah.
The focus is the people in your business : the sales team, customer support team, product designers, manufacturers, IT team — the list goes on. All the people involved in the business you are marketing will be able to offer insight to help you market your product and business to its fullest potential.
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