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In a competitive and rapidly changing space, this tactic is not only valuable for navigating market shifts but also for improving brand awareness, complying with stringent regulatory updates, and overcoming supply chain complexities. Position Your Medtech Product Building awareness is the next step.
As a result, in 2023, we will see more chief marketing officers (CMOs) partnering with chief technology officers (CTOs) in order to effectively leverage technology to achieve their marketing goals. For example, companies can use digital twins to create virtual mockups of products to show to potential customers.
Google, Pinterest, and several other companies are also investing in visual search technology. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other newtechnology. Visuals are also easier to remember than written content.
Customer Retention : Keep existing customers engaged by telling them about new products, updates, or promotions. Brand Awareness : Make your brand more visible and recognizable in your targetmarket. Use automation and newtechnologies like AI to streamline your work and deliver even more targeted and effective email campaigns.
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