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Channel partnermarketing means efforts to recruit and support third-party partners to expand a vendor’s market access. Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development funds), and sales enablement, like content, events and sales playbooks.
What is Channel PartnerMarketing. How Does Channel Marketing Impact Sales Enablement? This definition focuses on setting up a systematic process to assist sales, so they can have productive conversations with relevant prospects and existing customers. What are the Elements of Sales Enablement. What is Sales Training.
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