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How to revolutionize your market segmentation with genAI

Martech

I will prove it to you in this practical demonstration, where I show you how to leverage my favorite AI models (Claude, ChatGPT and Perplexity) to transform your approach to market segmentation. Traditional segmentation approaches are limited by individual bias and time-consuming research. Content/experiential marketing needs.

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How to Personalize Your eCommerce Funnel Using Automation

Many Chat

Do your market research and be affordable, and offer the best features and services. So you managed to reel in an audience, market to them, and nurture them along this buying journey to the final stage. Nothing drives more customers away than a complicated or non-trusting checkout process. Meet their criteria. Check them!

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Use This Fun 3-Step Process to Analyze Trends and Apply Them to Your Business

DIY Marketers

But intentionally making trend analysis a required part of your planning process is an often ignored way to uncover profitable opportunities for your business. While there are agencies and organization who publish some wonderful content on trends based on their observations and research, the good news is — you can do this too.

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Unveiling the Secrets of Brand Mastery

Digital Marketer

I’m Adrian Boysel, and over the last 17 years, I’ve mastered the art of brand storytelling, transforming businesses into iconic brands. Steps for Crafting Your Mission Statement: Reflect on Your Brand’s Purpose: Delve deep into why your brand exists beyond making a profit.

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Why you don’t need a CMO… yet

Martech

Let’s take a closer look at each of the main chief marketing officer responsibilities. CMOs are responsible for creating and managing a profitable growth strategy. However, many do not feel prepared to actually drive growth in important areas like market share and gross margin. Overseeing market research.

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How brand marketing helps improve E-A-T signals: An introduction

Search Engine Land

If you came to SEO from a non-marketing or technical background, it can be beneficial to have a broader understanding of brand marketing. This helps you better ally with your marketing communications colleagues to contribute to improving your website E-A-T. . Implement meaningful improvements for the business.

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The importance of marketing data analytics

Power Digital Marketing

Marketing analytics is the lifeblood of any brand looking to make a more meaningful impression on consumers. Every organization should crunch marketing-related numbers to reach logical, informed, and profitable decisions. Marketing data” refers to any bit of information that brands can use to make marketing decisions.