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4 marketing ‘jobs to be done’ being transformed by genAI

Martech

Knowing how customers relate to a product, identifying key pain points and crafting messaging that resonates with the target audience all stem from understanding roles. Market researchers use AI and automation to collect and analyze large datasets from various sources, including third-party and custom-built solutions.

Transform 118
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21 of the Best Social Media Analytics Tools for 2024

Hootsuite

With Hubspot, social media management is part of the Hubspot Marketing Hub software that also helps you manage email, SEO, and CRM records. That means it’s best for brands that develop long-standing customer relationships, both before and after purchase, and that use multiple marketing approaches rather than sticking to social.

Analytics 119
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Product Launch Checklist: How to Launch a Product, According to HubSpot's Experts

Hubspot Marketing

To help you, we've come up with a step-by-step checklist for a successful product launch and gathered the best product launch tips from a HubSpot Product Marketer. Whether you call it “market research,” or “customer development” it's key to learn about what drives your customer. Learn about your customer.

Product 145
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The Shark Tank Playbook: Your Go-To Marketing Campaign Checklist

Customers.ai

Once you have your list, use tools like: SEMrush: Analyze competitors’ SEO strategies, paid ad campaigns, and top-performing content. Let’s break it down: Organic Channels: Social media, blog posts, email newsletters, and SEO-driven content. A product launch checklist is a step-by-step guide to introducing a new product to the market.

PR 76
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How to build a competitive analysis report with examples and tools

Sprout Social

For example, if you notice gaps in your competitor’s offering, messaging or positioning, you can devise strategies to differentiate yourself by marketing and selling your unique value more effectively. By anchoring your strategies on data-driven insights, you can better defend your market and meet customer needs.

Price 123
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18 Best Free Microsoft Excel Templates for Marketing & Sales

Hubspot Marketing

If you want to avoid a mess at the end of the month or quarter, take a look at this collection of 8 marketing budget templates designed to help you better organize your marketing spend. They will also provide you with a tool for identifying your most prominent marketing needs. On-Page SEO Template. Sales Excel Templates.

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24 Ways to Spend Your Marketing Budget Next Quarter

Hubspot Marketing

Whether you have use-it-or-lose-it funds left over from the last quarter or are putting together a marketing budget for the first time, it's valuable to know which strategies will offer the highest ROI. These 24 ideas cover content, advertising, social media, SEO, and lots more. Find SEO keyword opportunities on your website.

eBook 143