Martech

APRIL 28, 2023

Additionally, generative AI can generate accurate and relevant content tailored to specific audiences, ensuring the success of digital marketing campaigns. Producing high volumes of content allows marketers to think more strategically instead of writing a blog post. Generative AI models can also improve predictive analytics.

Whitepaper 128

Whitepaper Transform User-Generated Marketing 128

Martech

APRIL 19, 2023

Dig deeprer: Why CMOs must be the company’s biggest advocates for digitalization The impact of ChatGPT on marketing There is no longer a clear demarcation line between technology and content. What today might look like mature and stable technology categories (e.g., AI has tremendous potential across many marketing categories.

CMO 118

CMO Customer Acquisition Transform User-Generated 118

Rock Content

AUGUST 25, 2020

Market segmentation. It’s the classic segmentation based on nationality, region, marital status, sector, position/department, or media and market trends. In his publication on Marketing 3.0, Yet now we’ve reached Marketing 4.0, This is the most common type of customization.

Transform 95

Transform Whitepaper User-Generated Law 95

Rock Content

DECEMBER 11, 2020

Working with Digital Marketing is a never-ending effort to better understand an audience and get closer to it. In this search, marketers are always finding new technologies and insights on how to use them so they can keep up with ever-changing expectations. It is not just one of them, but many. Dealing with data.

Marketing 83

Marketing Marketers Transform Communications 83

Use Insider

APRIL 12, 2023

A behavioral segment is a group of customers clustered together by one behavioral trait, for example, purchase history. You can create behavioral segments by using behavioral market segmentation. It’s dynamic, ad-hoc, and adaptive as it depends on constantly changing variables.

Customer Journey 52

Customer Journey Customer Gen Z Shoppers 52

Duct Tape Marketing

DECEMBER 4, 2024

5 Marketing Trends That Will Disrupt 2025 (And How to Stay Ahead) written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast , I discuss the marketing landscape heading into 2025. There's going to be a lot of hype.

Market Trends 78

Market Trends Transform CRM Marketing 78