Market Trends New Markets New Technology 
Digital Marketer
FEBRUARY 27, 2023
AI is also assuming more marketing responsibilities and raising concerns that human marketing roles might become obsolete. But the ability to embrace new technologies quickly and implement marketing experiments independently can make the difference between success and be made redundant. At least not anytime soon.
Sprout Social
NOVEMBER 21, 2023
Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. This information can help you move quickly to launch a better product or develop strategies to prevent the merger from stealing your brand’s market share.
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Lusha
NOVEMBER 11, 2024
Expand into New Markets or Customer Groups Researching New Markets Before entering new markets or targeting new customer groups, it’s important to do thorough research. Good research helps you decide which markets or customer groups to target and how to tailor your offerings to meet their needs.
Orbit Media Studios
SEPTEMBER 3, 2024
Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. I don’t greenlight a redesign process unless there are other reasons, like launching a new product, attacking a new market, or changing the positioning of the company.
Rock Content
APRIL 12, 2024
The State of Marketing Report is a collaboration between Rock Content, HubSpot, Litmus, and Search Engine Journal. We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. Marketers need to stay flexible and embrace new technologies and strategies.
Sprout Social
FEBRUARY 7, 2024
By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. Respond quickly to new threats What if your competitor launches a new product that directly competes with your flagship offering?
Martech
FEBRUARY 12, 2024
Together with AI advances and a marketing landscape of rapidly changing technology and consumer buying behaviors, they produced a “perfect storm” that could destroy the best of her efforts, even with the most competent support. Mary began to tackle this new marketing landscape with the end in mind. Non-judgmental.
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