Hubspot Marketing

FEBRUARY 4, 2025

For instance, you shouldn't have to be a blog reader to access our State of Marketing data although, selfishly, Id love it if you were. But if instead you're an avid YouTuber, newsletter subscriber, or IG follower, you should still be able to access the top marketing trends on those platforms, too. Enter: Media Narratives.

Transform 115

Transform Thought Leadership Market Trends Video Marketing 115

Rock Content

JANUARY 18, 2021

This is why 70% of marketing professionals already work with a strategy focused on content production, a key for the next year. What Content Marketing trends in 2021 will follow the changes the previous year brought us? Reading this Content Marketing guide is an excellent way to start. Video Marketing.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

TechWyse

MAY 3, 2023

In this article, we’ll look at what’s coming up in digital marketing for 2023. By knowing about these trends, you can stay ahead of the competition and make sure your marketing is effective. Get ready to learn about the top digital marketing trends for 2023!

Digital Marketing 98

Digital Marketing Market Trends Influencer Marketing User-Generated 98

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Here we go!

Video Marketing 105

Video Marketing Gen Z Marketing Marketers 105

Duct Tape Marketing

JANUARY 18, 2024

2024 Marketing Trends for Fractional CMOs: A Guide written by John Jantsch read more at Duct Tape Marketing I’ve put together my thoughts on what 2024 holds for marketing strategists and fractional CMOs. But let me be upfront: I approach the concept of “trends” with a healthy dose of skepticism.

Market Trends 95

Market Trends CMO Transform Marketing 95

Trade Press Services Newsletter

OCTOBER 6, 2022

Six Must-Have Tactics for 2023 Marketing is an ever-changing arena. That’s why it’s important to know which B2B marketing trends are important now and over the next year. Here are six key marketing essentials to consider incorporating into your 2023 marketing communications strategy.

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

OnDemand CMO

JANUARY 20, 2023

So, keeping up with its trends is an easy way to stay ahead of your competition. Here are 3 content marketing trends for 2023 to keep in mind. 1 – Utilize video content Audience attention spans are alarmingly low and only getting worse. Video is quickly becoming the best solution and research supports this.

Market Trends 52

Market Trends Content Marketing Customer loyalty CMO 52

Spiralytics

APRIL 23, 2023

Marketing has always been about reaching your target audience at the right time and place. billion internet users worldwide as of January 2023, you need to connect with your audience online, where they’re already spending time. This is where digital marketing comes into play. Top Digital Marketing Trends in 2023 1.

Market Trends 52

Market Trends Digital Marketing Gen Z Customer loyalty 52

Rock Content

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. So, let’s do this!

User-Generated 131

User-Generated Video Marketing Digital Marketing Food 131

Marketing Insider Group

OCTOBER 21, 2021

During the last year or two, we’ve seen new technologies, a backlash of sorts in social media, and influencer marketing maturing from its early days as a viable and powerful marketing channel in its own right. What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions.

Digital Marketing 145

Digital Marketing Influencer Marketing Marketing Marketers 145

Marketing Insider Group

OCTOBER 18, 2021

We’re talking high-quality, user-focused, SEO optimized, unique, innovative content that grabs attention and converts web visitors into paying customers. Some of the most commonly used (and effective) types of gated content include ebooks, whitepapers, checklists, templates, and how-to videos. Create videos.

Customer Acquisition 145

Customer Acquisition Content Marketing Customer Whitepaper 145

TechWyse

FEBRUARY 15, 2022

Part of running a business means staying up to date with all the latest industry news and marketing trends, so you can stand out from the crowd. Since their launch in 2017, they’ve stayed the same format, giving users the ability to ask a question with the choice of two responses. Happy Tuesday! Wrapping Up.

Video Marketing 52

Video Marketing SEO User-Generated Marketing 52

Neil Patel

JUNE 1, 2021

Another reason YouTube viewing has spiked is that consumers stopped limiting themselves to TV and started consuming videos in other ways; primarily via YouTube, though there are other popular video streaming platforms. Furthermore, users search on YouTube for solutions to problems the same way they do on Google. Travel Videos.

User-Generated 143

User-Generated Video Marketing Place Product 143

Digital Marketer

MAY 4, 2022

People no longer have the patience for long-form content and are looking for short, digestible videos, preferably under 3 minutes. Adopting a video marketing strategy that is based on short video content not only allows you to give your audience what they want but also helps you get across your message to them in a more effective manner.

Video Marketing 104

Video Marketing User-Generated Marketing Strategy Promotion 104

Sprout Social

OCTOBER 16, 2018

User-generated content. As a result, user-generated content is the bread and butter of social media and the beauty industry. It’s no coincidence that many brands’ social are composed almost entirely of user-generated content. Beauty industry social media marketing trends and must-do’s.

User-Generated 111

User-Generated Promotion Entertainment Branding 111

Hubspot Marketing

JUNE 11, 2021

With this strategy, you can encourage customers to share a video about their experience with your brand on social media, or you can create a video filled with multiple pieces of user-generated content from happy customers.

Gen Z 145

Gen Z User-Generated Entertainment Social Media Marketing 145

Rock Content

SEPTEMBER 24, 2015

It was a viral sensation, attracting tens of millions of views, and from then forward it was consistently cited by media pundits as a harbinger of things to come, an example of the kind of content future generations would consume ( Keyboard Cat was also an oft-cited product of this trend). Follow him on Twitter @matt_cooper.

Shoppers 97

Shoppers eBook User-Generated Market Trends 97

Hubspot Marketing

DECEMBER 11, 2019

Not to mention, both generations are highly connected to technology and the internet. With these similarities in mind, it might seem effective and cost-efficient to run one campaign aimed at both generations, but is this really the right move? Sure, many millennials and Gen Zers are considered "young adults."

Gen Z 145

Gen Z Millennials Finance Education 145

Neil Patel

JANUARY 18, 2023

Companies that ignore marketing trends may leave thousands (or millions) of dollars on the table. But for some marketing pros and SEOs, that’s what happens. There’s not enough budget to invest in video. Here’s the thing: Trends matter. Every year sees new trends and priorities for SEOs, and 2022 was no exception.

SEO 136

SEO Gen Z User-Generated Advertisers 136

Sachs Marketing Group

DECEMBER 1, 2023

Embrace SEO Search engine optimization (SEO) will remain a cornerstone of effective small business marketing in 2024. Despite the major changes on the horizon, including the rollout of Google’s Search Generative Experience (SGE), SEO will still be one of the most powerful forms of increasing your visibility online organically.

Key Performance Indicator 97

Key Performance Indicator Marketing Marketers SEO 97

Marketing Insider Group

AUGUST 11, 2023

Competitor Analysis: Observing competitors’ social media activities can provide insights into market trends and uncover areas of opportunity. YouTube: Video Marketing and Engagement Dive into YouTube’s video-sharing capabilities and learn how to create and promote video content that resonates with your audience.

Key Performance Indicator 96

Key Performance Indicator User-Generated Entertainment Social Media Marketing 96

Backlinko

FEBRUARY 20, 2024

Marketers can leverage Semrush’s wide range of toolkits to help them with their: SEO PPC advertising Social Media Management Keyword research Competitive analysis PR Content marketing and campaign management Trusted by over 10 million users globally, Semrush is a no-brainer for marketers. What’s in it for you?

Affiliate Marketing 117

Affiliate Marketing CRM Price User-Generated 117

Rock Content

JANUARY 7, 2024

When it comes to your marketing plan, finding the balance between what works for your brand and the newest trends that capture the attention of target audiences can be challenging. To meet this challenge, however, you’ll first need to determine which content marketing trend s are here to stay and why Enter video content marketing.

Entertainment 95

Entertainment Video Marketing Thought Leadership Education 95

Search Engine Land

OCTOBER 27, 2023

But Tubular data for the first half of 2023 indicates that TikTok viewers are more interested in finding hacks and tips about using ChatGPT and integrating generative AI technology into their daily lives. 7% come from Marketing. million users – had zero followers. 24% come from School. 19% come from Memes & Comedy.

Transform 116

Transform Digital Marketing User-Generated Education 116

Vertical Response

MARCH 22, 2024

Market research is key in understanding your target demographics, revealing market trends, and scrutinizing the competitiveness of a niche. Experts in various fields can create and sell online courses, tapping into a market projected to be worth $200 billion by 2024.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Set Up

SEPTEMBER 19, 2023

With this modern approach to marketing, our website now acts as an automated inbound lead generating machine. In an era where self-education is more prevalent than ever, we have seen a great deal of success with video marketing and how-to tutorials that help consumers understand packaging technologies.

Transform 59

Transform B2C Food Direct Mail 59

Lusha

JULY 21, 2024

Why Building a B2B Marketing Funnel is Critical in 2024 In the fast-paced digital world of 2024, a well-structured B2B marketing funnel isn’t just a nice-to-have; it’s essential for sustainable growth. Lead Generation: How many leads are you generating from each channel?

CRM 52

CRM Customer Acquisition User-Generated Customer Journey 52

Spiralytics

MAY 30, 2024

million social media users as of January 2024, making up 73.4% Further highlighting this digital immersion, Statista reports that internet users in the Philippines spent an average of 8.52 Apart from the immediate family and friends, users can also choose to connect with others in the same area, and those with the same interests.

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Exposure Ninja

OCTOBER 17, 2023

Sometimes it’s hard to know what to prioritise for your marketing strategy for the next year or more. You’ll be surprised to know that only 35% of marketers consider lead generation a top marketing priority. Actually, lead generation is a marketing fundamental. Overwhelmed by Marketing Tasks?

Whitepaper 52

Whitepaper Fashion Marketing Marketers 52

Search Engine Land

JANUARY 24, 2023

The rise of vertical video Each year, I try to think of the most valuable impression in our ad space. Rightfully so, since you don’t pay for a user until they watch 30 seconds of an ad (or, if the video is shorter in length, they complete or engage). Followed by TikTok due to trends, audience, and engagement opportunities.

Market Trends 18

Market Trends Video Marketing User-Generated Marketing 18