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How to Sell During a Trade War

SMEI

Podcast Trade wars can create significant challenges for businesses operating in international markets. Diversify Your Markets When a trade war impacts a specific country or region, over-reliance on that market can be risky. Instead, consider expanding to alternative markets that are not directly affected by trade restrictions.

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How AI-generated images could redefine product placement

Martech

They were on sale for a great price. I got a new pair of sunglasses at a good price, and Costco got my money. Product placement Product placement isn’t a new marketing strategy. Companies have been paying for characters to use their products since radio was the entertainment source.

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As Canva targets enterprises, it risks losing SMBs due to higher prices

Martech

Digital design and collaboration platform Canva hopes a recent price hike won’t hurt it with SMBs as it challenges Adobe in the enterprise market. At the start of September, the company announced a big price increase for team subscriptions. Simplicity now costs more Not all customers are convinced.

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How to tell if it’s real AI or just automation at a higher price

Martech

Every martech vendor seems to be slapping an “AI-powered” label on their products, promising everything from hyper-personalization to predictive insights. It’s a question every marketer should be asking. As a marketer, you’ll have to forgive me for being skeptical about the flood of AI-powered solutions.

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Thrift, norming and price paranoia will be consumer trends in 2025

Martech

Consumers also proved paranoid about unexpected and inconsistent costs and pricing. Examples include: Using products longer rather than replacing. Yes, prices are on consumers’ minds, but 68% cited lifestyle or self-improvement reasons for underconsumptive behavior, including: Decluttering and simplifying life (45%). .

Price 107
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Sprout Social Pricing: Is It Worth the Cost?

SocialPilot

Its robust suite of features comes at a high price, though. The Sprout Social pricing plans are designed with large businesses in mind, so there may be better options for small businesses. If youre struggling to decide whether or not Sprout Social plans and pricing are worth it, youve come to the right place.

Price 85
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28 AI Marketing Tools to Save Time and Boost Performance

Buffer Marketing

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. The shift to AI-powered marketing has been dramatic. Pricing : Starts at $19.79/month

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