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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Marketing teams’ focus shifts toward managing automation streams, streamlining processes and running tests to deliver faster results and improved outcomes. Coordination with data teams, quality teams and marketing ethics/policy teams has become the norm. When marketers approve that strategy, AI executes it.

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Top Trends in the Future of Email Marketing AI for 2025

Vertical Response

Enhancing Customer Engagement with AI AI is revolutionizing email marketing by enhancing automation and improving engagement through personalized content. Machine learning algorithms analyze customer behavior, allowing AI to significantly enhance email engagement and overall marketing performance.

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10 top marketing podcasts for 2024

Martech

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

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How can the AI Content Wizard be used to craft ideas and create efficient content outlines?

Rock Content

In short, the AI Content Wizard helps you identify content gaps on your website—meaning content opportunities you haven’t yet tapped into —and transforms them into topics aligned with your strategy and audience. How does the AI Content Wizard work? You can check the full article here.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

It means creating a narrative that resonates with your audience, makes them feel good, and transforms one-time buyers into lifelong fans. Balancing Marketing with Privacy As technology gives us more ways to reach customers, it also raises important questions about privacy and ethics.