Marketing Insider Group

DECEMBER 30, 2013

I think we will begin to see a real shift to customer-centricity in the future marketing organization as the data continues to show our buyers tuning out selfish, promotional messages. I asked this past year if empathy is the secret to effective marketing ? My rank order for marketing trends to follow in 2014: Content marketing.

Transform 110

Transform Entertainment Marketers Marketing 110

Adobe Experience Cloud Blog

SEPTEMBER 17, 2009

Here are my top takeaways from the event: Social media should be embedded into your marketing campaign s Social media isn’t a standalone activity. Instead, it should be part of your marketing mix, to enhance your current campaigns. Market like a sales person Marketers want to look like sales reps.

Digital Marketing 83

Digital Marketing Social Media Marketing Marketing Mix Thought Leadership 83

Vertical Response

APRIL 12, 2024

Integrating Traditional and Modern Approaches Despite digital marketing often being the center of attention, traditional marketing techniques continue to be relevant. Moreover, event marketing adds an element of excitement to the marketing mix.

Marketing Strategy 74

Marketing Strategy Branding Market Segmentation Marketing Mix 74