Marketing Plan, Marketing Strategy and Place

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How to Future-Proof Your 2025 B2B Marketing Plan

Trade Press Services Newsletter

JANUARY 9, 2025

To drive continued success, it’s essential for businesses in all industries to future-proof their marketing strategies to adapt to these emerging trends and changes. A Future-Proof Marketing Plan According to business management expert Peter Drucker , “The best way to predict the future is to create it.”

Marketing Plan

Marketing Plan Whitepaper Direct Mail Marketing

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Hubspot Marketing

JULY 22, 2024

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on your budget for the projects, hiring, and outsourcing over the course of a year if you don't have a plan. You should.

Marketing Plan

Marketing Plan Social Media Marketing Marketing Marketers

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Webinars

The Intersection of AI and Sales: Personalization Without Compromise

Making the Moment: The Art of Creating Events That Drive Results

Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

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Trending Sources

Easy breakdown of marketing strategy and planning

The Marketing Operations Leader

MARCH 25, 2025

Fill out this form to learn more about The Marketing Operations Leader sponsorships. Easy Breakdown of Marketing Strategy and Planning There’s a tremendous amount of work that goes into marketing planning and strategy. Getting this right is critical to deliver repeatable results that scale.

Marketing Strategy

Marketing Strategy Customer Acquisition Finance Marketing

Webinars

The Intersection of AI and Sales: Personalization Without Compromise

Making the Moment: The Art of Creating Events That Drive Results

Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

MORE WEBINARS

How to Create a Social Media Marketing Strategy in 7 Steps

Buffer Marketing

MARCH 5, 2025

But what’s the difference between a social media calendar and a social media marketing strategy? A content calendar is the place where you slot your social media posts. A social media marketing strategy is the driving force behind why you post what you post and choose the social media platforms you’ve selected.

Social Media Marketing

Social Media Marketing Marketing Strategy Marketing Marketers

7-week influencer marketing strategy template

Sprout Social

SEPTEMBER 24, 2024

That’s where this flexible seven-week influencer marketing plan comes in. While we’ve structured this influencer marketing plan template into weeks, the actual timing may vary depending on factors like influencer availability and contract negotiations. What is an influencer marketing strategy template?

Influencer Marketing

Influencer Marketing Marketing Strategy Marketing Marketers

Social media marketing: Strategy template and tips for 2025

Hootsuite

OCTOBER 18, 2024

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. The more specific your plan is, the more effective it will be. We’ve even got expert insights from Amanda Wood, Hootsuite’s Senior Manager of Social Marketing. What is a social media marketing strategy?

Social Media Marketing

Social Media Marketing Marketing Strategy Marketing Marketers

The Power of B2B Influencers: How to Leverage Influencer Marketing to Drive Success

Trade Press Services Newsletter

JULY 11, 2024

Nevertheless, only 24 percent of B2B businesses include influencer marketing in their marketing strategy. Despite its slower adoption, data shows that B2B influencer marketing works. per $1 invested, and 78 percent of B2B marketers agree that it’s effective.

Influencer Marketing

Influencer Marketing Thought Leadership Transform B2C

Marketing Strategy: 13 Steps To A Perfect Marketing Strategy

SMEI

MARCH 10, 2022

Learn To Create A Marketing Strategy That Gets Your Products And Services In Front Of Motivated Buyer With This 13 Step Guide. A marketing strategy is a plan of action that will help you achieve your business goals. A great marketing plan will give you a sustainable competitive advantage.

Marketing Strategy

Marketing Strategy Marketing Marketers Direct Mail

How to Determine Your Internet Marketing Plan Based on Your Revenue Goals

Hubspot Marketing

MARCH 19, 2020

Some companies use revenue as a jumping-off point to build their marketing plans. This method determines if current marketing efforts should be changed or repeated based on lead generation and customer acquisition data. To put it another way, some companies use revenue marketing when planning online marketing strategies.

Marketing Plan

Marketing Plan Customer Acquisition Marketing Marketers

Holistic Marketing Works — Here's How You Can Apply It to Your Campaigns [+ Expert Tips]

Hubspot Marketing

NOVEMBER 15, 2024

Table of Contents What is holistic marketing? Benefits of Holistic Marketing How to Apply a Holistic Marketing Approach 3 Tips for a Strong Holistic Marketing Strategy For a long time, companies divided operations into discrete business units. What does holistic marketing look like in practice?

CMO

CMO Traditional Marketing Communications Marketing

How to develop a content marketing plan

Sprout Social

FEBRUARY 14, 2022

If you can’t answer these questions, then you need a content marketing plan. According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. Whether or not you are in that 40%, it’s a good idea to establish or revisit an existing content marketing plan.

Marketing Plan

Marketing Plan Content Marketing Whitepaper Marketing

How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

MAY 14, 2024

Review Past Event Marketing Performance To develop a thorough and informed event marketing plan, you first need to understand what you’ve done in the past. Review past events and the marketing strategies you used. Posters: Share a local event on community bulletin boards and other places.

Event Marketing

Event Marketing Marketing Plan Key Performance Indicator Logistics

Your Complete LinkedIn Marketing Strategy

Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Just like any other social network, you need to have a good strategy in place to succeed with LinkedIn marketing. Content marketing.

Marketing Strategy

Marketing Strategy User-Generated Thought Leadership Marketing

How to grow your organic reach with behavioral analytics insights

Martech

NOVEMBER 15, 2024

Boosting conversion potential : Identify what drives user actions so you can place CTAs strategically and create smooth interactions. Use this data to strategically place CTAs and other key elements. Place the code within the <head> section of each webpage or use integration options in your CMS to simplify the process.

Analytics

Analytics Law Content Placement SEO

What's Below the Line Marketing Anyway? I Dove Deep Into BTL Marketing to Find Out

Hubspot Marketing

NOVEMBER 14, 2024

A strong marketing strategy requires both ATL and BTL actions, but it’s vital to know when to apply each: ATL marketing is great for companies wanting to increase brand awareness and reach. When I build BTL marketing plans, I find it helps to adopt journalism’s Five Ws (Plus H) : Who? Measure and analyze results.

Direct Mail

Direct Mail Marketing Marketers Email Marketing

How to use AI and automation to organize your content marketing

Martech

NOVEMBER 20, 2024

It doesn’t take long to realize that great content marketing strategies require more than just a color-coded content calendar. This includes having a central place to capture and keep our brand identity elements, a place to collaborate around marketing campaigns and a snapshot for our audience personas.

Content Marketing

Content Marketing Marketing Marketers Place

LinkedIn Marketing Strategy: 17 Tips for 2023

Hootsuite

DECEMBER 1, 2022

A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. Building an effective strategy will require some planning and perseverance. What is a LinkedIn marketing strategy? A LinkedIn marketing strategy is a plan for using LinkedIn to reach specific marketing goals.

Marketing Strategy

Marketing Strategy Thought Leadership Marketing Marketers

20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

NOVEMBER 18, 2020

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. It suggests that one can’t be done without the other, and to do both correctly, strategy must come first. Have a Formal Marketing Plan.

Marketing Strategy

Marketing Strategy Finance Marketing Marketers

What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020. SOCIAL MEDIA.

Marketing Strategy

Marketing Strategy Transform Thought Leadership User-Generated

How Marketing Attribution Can Drive Your Marketing Strategy

Marketing Insider Group

JULY 27, 2020

These days, there is a huge number of activities that go into the average multichannel marketing strategy and budget. This is what marketing attribution can help you to figure out. Marketing attribution is a process by which marketers identify the actions that are driving revenue.

Marketing Strategy

Marketing Strategy Customer Journey Marketing Marketers

Unlocking Success with Effective Marketing Planning

Rock Content

JANUARY 8, 2024

The secret often lies in their marketing planning. In the business world, a well-planned marketing strategy can be the difference between failure and success. But what actually constitutes an effective marketing plan ? Now, let’s delve into the building blocks of an effective marketing plan.

Marketing Plan

Marketing Plan Key Performance Indicator Marketing Marketers

How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

Digital Marketing

Digital Marketing Marketing Strategy Marketing Marketers

What Is a Marketing Strategy?

Marketing Insider Group

FEBRUARY 3, 2022

Let’s start with what a marketing strategy is not: hiring someone to manage your social media accounts and upload TikToks. A marketing strategy defines how a business grows through reaching, converting and retaining new customers. Aligns your team to the business goals marketing can solve (more revenue).

Marketing Strategy

Marketing Strategy Marketing Marketers PR

The Ultimate Guide to Marketing Strategies & How to Improve Your Digital Presence

Hubspot Marketing

MAY 13, 2022

Would it be correct to assume a major part of your marketing strategy today is digital? With a number of other responsibilities and tasks that you need to do, how can you also efficiently create, fine-tune, and maintain an agile digital marketing strategy? Now, let's look at digital marketing strategy.

Marketing Strategy

Marketing Strategy eBook Digital Marketing Education

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Marketing Plan

Marketing Plan Social Media Marketing Marketing Marketers

Elevate Your Strategy: Mastering the Art of Marketing Planning

Rock Content

JANUARY 8, 2024

Indeed, the solution lies in efficient marketing planning. Marketing planning is the strategic heartbeat of every successful business. More than just a document outlining your marketing strategies, it serves as your guiding light in the chaotic digital marketing landscape.

Marketing Plan

Marketing Plan Shipping Marketing Mix Marketing

3 strategies to navigate change as digital privacy evolves

Martech

JULY 12, 2024

How to navigate privacy changes Here are three key strategies to navigate and accelerate changes that come along with the evolving privacy landscape: First, define the right marketing strategy and set of solutions for your organization. Third, harness the data you have to achieve your business goals.

Transform

Transform User-Generated Law Marketing Mix

2 essential steps for a successful ABM go-to-market strategy

Martech

DECEMBER 1, 2022

Account-based marketing (ABM) go-to-market strategies help B2B marketers engage buyers in an intelligent way, communicating with key decision makers on their preferred channels. Let’s take a look at two important steps to take when executing a successful ABM go-to-market strategy. Get MarTech! In your inbox.

Marketing Strategy

Marketing Strategy New Technology Marketing Marketers

5 Reasons to Add YouTube Shorts to Your Digital Marketing Strategy

Marketing Insider Group

OCTOBER 6, 2021

So, while remaining sympathetic to the frustrations that come bundled with modifying an approved marketing campaign to meet the specific demands of a new platform, I’m going to strongly suggest that companies dive headlong into YouTube Shorts. Why YouTube Shorts Need to be in Your Marketing Plan.

Digital Marketing

Digital Marketing Marketing Strategy Marketing Marketers

Secrets of Organic Marketing in 2025: Why Paying for Ads Isn’t the Only Answer

Hubspot Marketing

JANUARY 22, 2025

Lets go over what organic marketing is, how it compares to paid alternatives, and how to create your strategy. Table of Contents What is organic marketing? Organic Marketing Channels Organic Marketing Examples Organic Marketing vs. Paid Marketing Organic Marketing Strategy So, wait does organic marketing still work in 2025?

Gen Z

Gen Z Social Media Marketing User-Generated Inbound Marketing

How to put together a top-tier SaaS marketing strategy

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. What are the staples of a SaaS marketing strategy? Hey, good question!

Marketing Strategy

Marketing Strategy Price Marketing Marketers

199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing

Digital Marketing Marketing Strategy B2C Marketing

300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. million by the end of 2024.

Digital Marketing

Digital Marketing Marketing Strategy Shoppers User-Generated

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

JULY 1, 2020

This is not true for most marketing programs. But it is what marketing was always meant to be: a conversation between your company and your target audience that attracts new customers. Once you get your content marketing strategy going, it’s that positive snowball effect in action. Your Competitors Are Already Using It.

Marketing Strategy

Marketing Strategy Content Marketing Whitepaper Thought Leadership

Crafting a Winning Marketing Plan: Your Blueprint for Business Success

Rock Content

JANUARY 8, 2024

Despite the need for marketing , did you know that approximately 50% of small businesses don’t have a marketing plan ? According to a study from Outbound Engine that was reported via Search Engine Journal, business owners often fail to build a marketing plan due to other stresses such as limited budgets or time.

Marketing Plan

Marketing Plan Key Performance Indicator Marketing Marketers

8 Ways You Can Be More Effective With Your Content Marketing Plan

Scoop.it!

APRIL 20, 2023

From boosting awareness to building trust to converting prospects, content marketing is a powerful business strategy no brand can afford to ignore. If you’re ready to improve your content marketing plan this year, but you’re not sure where to start, read on for eight of our top tips! That’s it for today. To your success!

Marketing Plan

Marketing Plan Content Marketing Real Estate Whitepaper

How to Craft an Effective Email Marketing Strategy

Litmus

DECEMBER 15, 2023

When nearly a quarter of all email marketers routinely manage eleven essential functions in their team, having an email marketing strategy is non-negotiable to focus those important efforts and move the marketing needle! What is an email marketing strategy? Here’s what to include: Email marketing goals.

Email Marketing

Email Marketing Marketing Strategy Marketing Marketers

The 9 Best Marketing Frameworks You Need to Know

Hubspot Marketing

OCTOBER 14, 2024

A good marketing framework doesn’t just give you clarity: it turns your entire strategy into a well-oiled machine, helping you run campaigns confidently and get real, measurable results. Table of Contents What is a marketing strategy framework? Place: Where are you going to sell it?

Price

Price Marketing Marketers User-Generated

How To Begin a Video Marketing Plan [VIDEO]

Digital Marketer

APRIL 27, 2022

The truth is, video marketing NEEDS to be part of every business’s marketing strategy. It’s just that simple to begin a video marketing strategy. This is the reason you need to set marketing goals for yourself and your company. Creating a video marketing plan is a blueprint for success for you.

Video Marketing

Video Marketing Marketing Plan Marketing Marketers

Mastering Marketing Strategy: Simplify Your Success with These 5 Key Questions

Duct Tape Marketing

DECEMBER 19, 2023

Mastering Marketing Strategy: Simplify Your Success with These 5 Key Questions written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I dive into the complexities of marketing strategy. Yes, than let's add that.

Marketing Strategy

Marketing Strategy Key Performance Indicator Marketing Marketers

How to Create An Action Plan: A Straightforward Guide for Marketers

Hubspot Marketing

JANUARY 17, 2025

Initially, I felt completely overwhelmed until I sat down and created a detailed action plan. By breaking the campaign into smaller, actionable steps with clear deadlines and responsibilities, everything fell into place. That experience taught me the true power of structured planning. This is more than an action plan.

Marketing

Marketing Marketers Marketing Plan Fashion

10 Excellent Examples of Video Marketing on Facebook

Hubspot Marketing

MARCH 26, 2025

Table of Contents Best Practices for Facebook Video Marketing 10 Excellent Examples of Video Marketing on Facebook Best Practices for Facebook Video Marketing 1. Gather trends to inform your video marketing plan. There are two areas I recommend you focus on. Streamline video production.

Video Marketing

Video Marketing Entertainment Marketing Marketers

Creating the perfect email marketing strategy: What you need to know

AWeber

JUNE 17, 2024

And that’s what I am talking about—a plan to guide you on what you need to do, when, and why. With an email marketing plan in place, you’ll have a better sense of what to do and who to target. By documenting your email marketing plan, you’re helping everyone on the team stay aligned, marching toward the same goal.

Email Marketing

Email Marketing Marketing Strategy Marketing Marketers

How to Promote a Travel Agency on Social Media the Right Way?

SocialPilot

SEPTEMBER 5, 2024

We have bought the secret strategies they have implemented in their social media marketing plans to gain success. Here are 7 tried and tested ways to promote your travel agency on social media, which are guaranteed to convert wanderlust into real travel plans.

Promotion

Promotion Social Media Marketing User-Generated SEO

How to Future-Proof Your 2025 B2B Marketing Plan

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Webinars

Trending Sources

Easy breakdown of marketing strategy and planning

Webinars

How to Create a Social Media Marketing Strategy in 7 Steps

7-week influencer marketing strategy template

Social media marketing: Strategy template and tips for 2025

The Power of B2B Influencers: How to Leverage Influencer Marketing to Drive Success

Marketing Strategy: 13 Steps To A Perfect Marketing Strategy

How to Determine Your Internet Marketing Plan Based on Your Revenue Goals

Holistic Marketing Works — Here's How You Can Apply It to Your Campaigns [+ Expert Tips]

How to develop a content marketing plan

How to Create an Effective Nonprofit Event Marketing Plan

Your Complete LinkedIn Marketing Strategy

How to grow your organic reach with behavioral analytics insights

What's Below the Line Marketing Anyway? I Dove Deep Into BTL Marketing to Find Out

How to use AI and automation to organize your content marketing

LinkedIn Marketing Strategy: 17 Tips for 2023

20 B2B Marketing Strategies That Will Deliver Success In 2021

What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

How Marketing Attribution Can Drive Your Marketing Strategy

Unlocking Success with Effective Marketing Planning

How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

What Is a Marketing Strategy?

The Ultimate Guide to Marketing Strategies & How to Improve Your Digital Presence

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Elevate Your Strategy: Mastering the Art of Marketing Planning

3 strategies to navigate change as digital privacy evolves

2 essential steps for a successful ABM go-to-market strategy

5 Reasons to Add YouTube Shorts to Your Digital Marketing Strategy

Secrets of Organic Marketing in 2025: Why Paying for Ads Isn’t the Only Answer

How to put together a top-tier SaaS marketing strategy

199 Digital Marketing Stats to Drive Your Marketing Strategy

300+ Digital Marketing Stats to Drive Your Marketing Strategy

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Crafting a Winning Marketing Plan: Your Blueprint for Business Success

8 Ways You Can Be More Effective With Your Content Marketing Plan

How to Craft an Effective Email Marketing Strategy

The 9 Best Marketing Frameworks You Need to Know

How To Begin a Video Marketing Plan [VIDEO]

Mastering Marketing Strategy: Simplify Your Success with These 5 Key Questions

How to Create An Action Plan: A Straightforward Guide for Marketers

10 Excellent Examples of Video Marketing on Facebook

Creating the perfect email marketing strategy: What you need to know

How to Promote a Travel Agency on Social Media the Right Way?

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