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What Is Digital Content? I Asked Experts What to Expect From It in 2025 — Here’s What They Said

Hubspot Marketing

This is all a part of a greater content marketing plan.) You create your game plan for the piece of content you want to create. Marketers can prepare for this by experimenting and learning. So, here, you outline your content. Source It offers video-based, on-demand courses, tutorials, and certifications. What can you do?

Tentpole 111
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11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

And, as much as people might like to say that they make their own product decisions, influencer marketing works — last year, one in four consumers bought a product based on an influencer’s recommendation. Want to leverage influencer marketing but don't know where to start? Bolster your SEO with thought leadership.

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A Tale of Marketing Halloween Horrors

Adobe Experience Cloud Blog

But Igor was beginning to regret his decision not to invest in the marketing automation platform he was evaluating, which had a top notch marketing calendar that could plan, organize, and communicate marketing plans in real-time across the organization in a single, unified view.

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12 Content Marketing Trends You Need to Follow in 2022

Marketing Insider Group

For those looking for what’s in, what’s working, and what’s next, we’re sharing emerging trends in content marketing that have increased in popularity of late. And how they relate to overall digital marketing trends as we head into next year. Learn why they matter and how you can apply them to your overall content marketing plan.

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The Best Account-Based Marketing Tactics and Examples for 2021

Lusha

SAP is an enterprise resource planning software that helps multinational corporations run their HR, inventory management, and supply chain. . but SAP failed to deliver personalized marketing experiences to them. In fact, they found out that many decision-makers didn’t even know what products were being used at their company.

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5 Email Marketing Strategies to Try in 2018

Adobe Experience Cloud Blog

There are many more ways to segment your audience for effective email marketing —the full possibilities are almost endless. Keep in mind that segmentation should be customized to your business or marketing plan: segmenting that works for a technology company wouldn’t necessarily work for a boutique.