Hubspot Marketing

JULY 22, 2024

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on your budget for the projects, hiring, and outsourcing over the course of a year if you don't have a plan. You should.

Marketing Plan 107

Marketing Plan Social Media Marketing Marketing Marketers 107

Neil Patel

JUNE 11, 2021

Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing.

Social Media Marketing 130

Social Media Marketing Customer Acquisition Marketing Marketers 130

Social Media Examiner

MAY 15, 2023

Find out what thousands of professional marketers plan to do with their organic activities, video marketing, and ads over the next year in the 15th annual Social Media Marketing Report. How Are Marketers Using Social Media? Want to be sure you’re on the right path?

Social Media Marketing 105

Social Media Marketing Marketing Marketers Marketing Plan 105

Adobe Experience Cloud Blog

JANUARY 13, 2012

by Maria Pergolino Regardless of what marketers say about social media, the rubber hits the road at budget time when they have to put their money where their mouth is. 2. Marketers overlook the cost of social media. If social media has no cost, then there’s no reason to include it in your budget.

Social Media Marketing 115

Social Media Marketing Direct Mail Fashion Marketing 115

Hootsuite

OCTOBER 18, 2024

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. The more specific your plan is, the more effective it will be. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing.

Social Media Marketing 95

Social Media Marketing Marketing Strategy Marketing Marketers 95

Search Engine Journal

FEBRUARY 22, 2022

Neglecting to incorporate social media into your marketing plan can cost you. Here's why you should consider leveraging social media marketing for your local business. The post Social Media Marketing Is Essential For Local Businesses. Here’s Why.

Social Media Marketing 121

Social Media Marketing Marketing Plan Marketing Marketers 121

Hubspot Marketing

JANUARY 16, 2023

Social media trends change fast. Consider, for instance, how a few years ago, influencer marketing was a new and intimidating concept for many marketers. Fast-forward to 2023, and 81% of social media marketers say most companies will have an influencer as the face of their brand this year.

Social Media Marketing 124

Social Media Marketing Gen Z Millennials Influencer Marketing 124

Hubspot Marketing

OCTOBER 21, 2024

But, heck, if AI can create a marketing plan for me, I say, "Welcome to the team!" A marketing plan is a foundational piece of any marketing strategy. After years of researching and compiling documents by hand, I recently used AI to create a marketing plan to see what it could deliver.

Marketing Plan 116

Marketing Plan Key Performance Indicator Marketing Marketers 116

Adobe Experience Cloud Blog

DECEMBER 21, 2010

To fully utilize the power of social media, these firms need to understand some of the basic reasons why they fail and how to solve their problems. To get a full grasp of why most B2B social media marketing fails and what it takes to resolve it, let’s look at some of the problems and solutions below: Lack of Engagement Strategy.

Social Media Marketing 115

Social Media Marketing Marketing Marketers Analytics 115

Hubspot Marketing

MARCH 11, 2019

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

Social Media Marketing 98

Social Media Marketing Millennials Gen Z User-Generated 98

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. First things first: you need to figure out what you want out of social media at large. Making assumptions is a dangerous game for marketers.

Social Media Marketing 112

Social Media Marketing Marketing Strategy User-Generated Marketing 112

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketing 111

Sprout Social

MAY 4, 2017

Establishing and documenting your social media strategy will help focus your efforts, understand your objectives and goals , and plan the steps you need to achieve them. This focus and planning will minimize wasted effort and improve your social media marketing productivity. Use Content Calendars.

Social Media Marketing 108

Social Media Marketing Product Marketing Marketers 108

Hootsuite

MAY 15, 2023

Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees.

Social Media Marketing 100

Social Media Marketing Analytics Marketing PR 100

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media Marketing 111

Social Media Marketing Marketing Marketers Non-Profit 111

Sprout Social

JULY 13, 2016

Are you in charge of getting your company’s social media marketing up and running? Using social media to grow your business, generate leads and build a brand may seem like a huge task, and in some ways it is. Create a Plan for Each Social Media Channel. Not sure where to start?

Social Media Marketing 112

Social Media Marketing Marketing Marketers Real Estate 112

Marketing Insider Group

MARCH 18, 2021

Billions of people around the world are on at least one social platform. Nearly ninety-two percent of marketers 1 in U.S.-based based businesses larger than 100 employees leverage social media marketing to tap into this large consumer group’s potential. Establish a Marketing Calendar. Sources: S.

Social Media Marketing 111

Social Media Marketing Marketing Strategy Thought Leadership B2C 111

OnPassive Marketing

SEPTEMBER 24, 2022

Social media marketing is such an effective form of advertising that businesses spend a lot of money on it to reach their audiences. This article will explore how you can use social media marketing even better to grow sales and keep your brand on top. The Importance Of Social Media Marketing.

Social Media Marketing 87

Social Media Marketing Key Performance Indicator Marketing Plan Marketing 87

Search Engine Land

NOVEMBER 17, 2022

Just like that – in the blink of an eye – social media goes from hero to villain. And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). What does social media marketing mean? Nothing in marketing is new.

Social Media Marketing 92

Social Media Marketing User-Generated Marketing Marketers 92

Rock Content

JANUARY 8, 2024

The secret often lies in their marketing planning. In the business world, a well-planned marketing strategy can be the difference between failure and success. But what actually constitutes an effective marketing plan ? Now, let’s delve into the building blocks of an effective marketing plan.

Marketing Plan 96

Marketing Plan Key Performance Indicator Marketing Marketers 96

Search Engine Land

JULY 25, 2024

Again, you might have a long history of SEO, Google Ads, social media marketing, email marketing, programmatic and more. You will also map out the milestones, flights and content pushes, experiments, tasks and assignments overall. I love hearing those stories!

Digital Marketing 109

Digital Marketing Marketing Plan Transform Marketing 109

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

InTouch Marketing

JULY 15, 2022

A social media strategy is a gateway for how you interact with potential customers, create brand awareness and build trust and loyalty. It can supplement your marketing plan , allowing it fly high or flounder if no plan exists or is poorly created.

Social Media Marketing 119

Social Media Marketing Marketing Strategy Marketing Plan Marketing 119

OnPassive Marketing

OCTOBER 26, 2022

With such an opportunity before us, the question is: will social media marketing be rewarding in 2022? Social Media Marketing Overview And History. Social media marketing aims to build relationships with customers or potential customers and create a brand image that leads to increased sales.

Social Media Marketing 85

Social Media Marketing User-Generated Marketing Marketers 85

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Marketing Plan 98

Marketing Plan Social Media Marketing Marketing Marketers 98

Zumvu

AUGUST 10, 2021

Are you trying to fine-tune your social media marketing plan for 2021? The social media space is always evolving and more competitive than ever before.

Social Media Marketing 52

Social Media Marketing Marketing Plan Marketing Marketers 52

OnPassive Marketing

OCTOBER 7, 2022

This article will give tips on how to find Social Media Marketing Clients for your business so that you can spend more time marketing and less time chasing clients. The Role Of Social Media Marketing. You may wonder how to find social media marketing clients as a business owner.

Social Media Marketing 82

Social Media Marketing Marketing Marketers Market Trends 82

Marketing Insider Group

SEPTEMBER 16, 2019

Event planning is hard work, but that doesn’t mean you can kick back and relax once you’ve booked your venue and organized your guest speakers. Unless you’re planning a unique event in a very popular industry, your event is not going to market itself. Careful planning, well in advance, is essential for event marketing success.

Marketing Plan 109

Marketing Plan Event Marketing Marketing Marketers 109

Jeff Bullas

DECEMBER 2, 2022

A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. I have read it from cover to cover and it provides tips and tactics that you can apply to your social media marketing strategy. YouTube is the second biggest search engine after Google.

Transform 261

Transform Social Media Marketing Entertainment Advertising 261

Duct Tape Marketing

JANUARY 15, 2015

5 Ways to Get The Most Out of Your Social Media Marketing This Year written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from our newest team member – Alex Boyer – Enjoy!

Social Media Marketing 78

Social Media Marketing Copywriting Marketing Marketers 78

Sachs Marketing Group

MARCH 15, 2024

A social media marketing agency specializes in creating, managing, and optimizing social media campaigns to boost a brand’s online presence. Without expert guidance, it’s easy to waste time and resources on ineffective social media strategies, leading to missed opportunities and stagnant growth.

Social Media Marketing 52

Social Media Marketing Marketing Marketers Analytics 52

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community.

Branding 145

Branding Social Media Marketing User-Generated Entertainment 145

Hubspot Marketing

MARCH 28, 2023

Luckily, there are new statistics to make your social media marketing decisions more manageable. Social App Report 2022 ) Image Source 5. 7% of social media marketers believe that Twitter is the most effective for building an active community on social media, higher than LinkedIn but less effective than Instagram at 26%.

Social Media Marketing 145

Social Media Marketing User-Generated Marketing Plan Education 145

Hubspot Marketing

SEPTEMBER 19, 2022

On top of that, Gen X and Baby Boomers rank Facebook as their favorite social media app and their most visited app. If you're looking to target older demographics with social media marketing, Facebook is your best bet. For Baby Boomers, YouTube is their second favorite social media app, just behind Facebook.

Gen Z 142

Gen Z Millennials Social Media Marketing User-Generated 142

Content Marketing Institute

FEBRUARY 3, 2020

Not sure if you are distributing your content on the right social channels or in the right way to drive action? Here's how to build a social media marketing plan to put all the essential decision-making info right at your fingertips.

Social Media Marketing 144

Social Media Marketing Marketing Plan Content Marketing Marketing 144

Buffer Marketing

JULY 24, 2024

You’re spinning multiple plates at once as a social media marketer. This article will share ten social media marketing tasks you can automate to free up some headspace and clear up that to-do list. What is social media marketing automation (and why should you care)?

Social Media Marketing 117

Social Media Marketing User-Generated Influencer Marketing Management 117

Hubspot Marketing

APRIL 24, 2019

Here, we'll explain the difference between goals and objectives to make sure there is no ambiguity when it comes to your long-term and short-term marketing plans. For instance, let's say you inform your marketing department that your overall goal is to "grow international brand awareness".

Social Media Marketing 143

Social Media Marketing Management Marketing Plan Video Marketing 143